Strategic Hrm

Topics: Human resource management, Management, Human resources Pages: 15 (4371 words) Published: April 6, 2015
Contents
Introduction2
Organisation chosen2
Corporate strategy3
Employment Policy4
Human Resources Management in McDonald’s4
What are the functions of HRM?8
Primary HRM functions9
Secondary HRM functions10
Explanation10
Organizational Structure10
Job Analysis and Job Evaluation10
Recruitment and Selection Process10
Management Development11
Performance Appraisal11
Compensation and Employee Benefits11
The importance of training12
Role of Strategic HRM in developing Organization Culture13
Conclusion14
Reference15

Introduction
According to the assignment given, we are to select a well-established organisation, select a working position, and discuss in detail that we have learnt regarding legal compliance and diversity issues in recruiting, selecting, defining and hiring for an organisational culture. We are also required to explain how work is conducted at present in the chosen work position, analyse the work tasks involved and discuss innovative work forms that can be introduced so that employees may attain a better work-life balance. We select McDonald's to analyse its training, education and benefit through overview its history and job structure Furthermore, we compare McDonald's in US with McDonald's in China, Malaysia and the world at large where McDonald’s is. Finally, we give some constructive and rationalizative suggestions. Organisation chosen

McDonald's is the world's leading fast-food company by sales, with about 32,000 restaurants serving burgers and fries in about 120 countries. (There are nearly 14,000Golden Arches locations in the US.) The popular chain is well-known for its Big Macs, Quarter Pounders, and Chicken Nuggets Most of its outlets are free-standing units, but McDonald's also has many units located in airports and retail areas. McDonald's is proud to offer a wide variety of high-quality, great tasting menu options. The restaurants offer substantially uniform menu consisting of hamburgers and cheeseburgers. The menu includes the following Big Macquarie Pounder with Cheese Filet-O-Fish, Several chicken sandwiches, French fries, Chicken Nuggets, Salads Low-fat shakes, McFlurries Sundaes. Cones, Pies, Cookies, Soft drinks as well as other beverages McDonald’s restaurants compete with international, national, regional and local retailers of food products. McDonald’s competes on the basis of: Price

Convenience
Service, by offering quality food products
Its competitors include:
Burger King
Wendy’s
Hardees
Taco bell and
KFC
Many people find HRM to be a vague and elusive concept hot least because it seems to have a variety of meanings. This confusion reflects the different interpretations found in articles and books abort Human Resource Management, A philosophy of people management based on the belief that human resources are uniquely important to sustained business success. An organization gains competitive. Advantage by using its people effectively, drawing on their expertise and Ingenuity to meet clearly defined objective .HRM is aimed at recruiting capable, flexible and committed people, managing and rewarding their performance and developing key competencies. The HRM model emphasizes:

The need to search for new ways of working.
The central role of managers in promoting change.
The treatment of workers as individuals rather than pan of a collective work force. The encouragement of workers to consider management. as "priers" rather than as opponents 'us and us', rather than 'us and them'. Corporate strategy

It includes the following;
1. Philosophy
The company’s philosophy is, “Q. S. C. & V.”
Adding restaurants can be achieved with people and capital resources. Maximizing sales & profit can be accomplished through better operations, reinvestment, product development, effective marketing and lower development costs. Improvement of international profitability can be achieved as economies of scales are achieved in individual...
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