Spanning the Globe

Topics: Dell, Expatriate, The Culture Pages: 3 (1092 words) Published: June 7, 2011
Case Study: Spanning the Globe

Problem Identification:
Tex-Mark, a company that was started in the late 1970’s, is a manufacturer of printer and optical scanner in the United States and across the globe. Tex Mark has expanded their operations to be split between their HQ office in San Antonio, TX and moved product development, sales and distribution to other parts of the globe. It has operations in countries such as Australia, Brazil France, India Israel and Hong Kong. The company takes employees: expatriates, and places them within those countries to run their engineering operations abroad. Tex Mark has developed a training program for these expatriates before their decent into international territory to ensure that they are comfortable managing human resources and implementing various programs, cross culturally, this program has failed (Allen D Engle Sr, 2004). As a spin off from Dell Computer Company, Tex Mark wasn’t the only one having an issue that day; Eric Christopher was not having the best morning either. Sitting in traffic contemplating the day’s tasks along with trying to resolve the issue of. In the beginning of the case study, Eric is stuck in traffic and because of this his whole day is thrown off track. Rescheduling meetings and pushing back conference calls was the first feat in Eric’s day. Along with the present day of stress, to accompany his outstanding career thus far, Eric has taken on the burden of school as well. Trying to further his education that will accompany his global knowledge and extensive language skills. As outlined by Fred Banks, the engineer sent to Mexico and India has issues with the training program that Tex Mark has in place. The employees were encountering relationships issue within the company and with other employees brought on by the cultural differences within those relationships. The project that was supposed to take 18 months was drawn out into a 3-year term (Allen D Engle Sr, 2004). The result of the...
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