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Social Marketing Plan

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Social Marketing Plan
A sample of a development social marketing plan

Defend our Patrimony Stop Mining Plunder

1

Defend our Patrimony; Stop Mining Plunder

DevCom 208 Group Term Project

Submitted By:

The Cyber Reformists

Irene Ng Maria Victoria Cruz Cesar Marquez Jet Canas Francis Del Moral Valerie Perez Ynnah Tanchingco

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Defend our Patrimony; Stop Mining Plunder

Background

Mining is the extraction of valuable minerals or other geological materials from the earth, from an orebody, lode, vein, (coal), seam or reef, which forms the mineralized horizon and package of economic interest to the miner. To gain access to the mineralized package within the lease area (also known as Mining Rights Lease) it is often necessary to mine through (to create access, shafts, addits, ramps) or remove to the side waste material, which is not of immediate interest to the miner. The total movement of ore and waste, which also includes the removal of soil in some cases, is referred to as the mining process. Depending on the nature, attitude and



References:  6,  2012

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