Simens Case Study

Topics: Motivation, Maslow's hierarchy of needs, Abraham Maslow Pages: 2 (439 words) Published: August 21, 2013
Motivation within a creative environment
A Siemens case study
http://businesscasestudies.co.uk/siemens/motivation-within-a-creative-environment/introduction.html#axzz2OdbuuXae 3 theories:
Frederick Taylor’s Scientific Management Theory
Maslow’s Need Hierarchy Theory
Herzberg’s Two-factor Theory (Satisfiers and dissatisfiers)

This case study focuses upon three different theories of motivation which include Frederick Taylor’s Scientific Management Theory, Maslow’s Need Hierarchy Theory and Herzberg’s Two-factor Theory (Satisfiers and dissatisfiers) and uses these to illustrate how employees are motivated within an engineering environment at Siemens. Maslow's hierarchy of needs was first articulated in 1943 by Abraham Maslow which is often portrayed in the shape of a pyramid with the largest, most fundamental levels of needs at the bottom and the need for self-actualization at the top. With reference to the Siemens’ case study, it can be seem that the Maslow’s hierarchy of needs can be used for recognition and developing people. One important element for self-esteem is recognition of accomplishments. Whenever you are recognized and praised for any accomplishment by someone whose opinion you hold in high regard, the self-esteem goes up, along with eagerness and enthusiasm to do even better on the job. Therefore, siemens runs schemes in which suggestions and projects for improvements are rewarded. Self-actualization is to develop or achieve employee’s full potential during working so that to make the ideal-self equals to actual-self. Self-actualization leads to better work and peak performance. For example, engineering staff training helps engineers to extend their capabilities which may lead to a progression up the career ladder as well as to meet the changing demands of the business' global markets.

* Frederick Herzberg proposed Herzberg’s Two-Factor Theory in 1950s.
It states that there are certain factors in the workplace that causes job...
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