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Sexism In Music Videos Essay

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Sexism In Music Videos Essay
Nowadays, music videos are made with many purposes in mind as they are created simultaneously with almost every song that is released today. It gives the opportunity to promote the artist and not only their songs since many appreciate them for their music videos or even their charisma.

The video in question is the engrossing Windowlicker from the artist Aphex Twin and director Chris Cunningham. Their aim was to create a parody of the M.T.V culture and popular mainstream hip-hop music (black and hispanic origin) were sexism is inherent and prevalent in most videos.

The video started with Aphex Twin’s circular graphic logo and right after it featured two foulmouthed friends in a convertible car cruising through an unknown city looking for girls (hoes/hooker) to have sex. It did not take long until they spot a couple of girls by the roadside and stopped next to them to persuade to get in the car. However, it did not go according to plan and all of them got into an argument. The situation escalated until it appeared a limousine with exaggerated proportions crashing into the couple’s car and continued driving until it comes to a halt next to the
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Overall, I think that this video is brilliant and esoteric. Aphex and Chris wanted to change the paradigm of hip-hop or at least draw attention to it. Because it is very common to see videos highlighting masculinity by boasting superfluous material goods and women while at the same time downgrading femininity. Unfortunately, the video was released in VHS because MTV would not allow it. Moreover, I feel that Tupac should be an example for todays “wannabe” rappers, in his lyrics he asked to respect women, also acted like an ambassador for the minorities of his neighbourhood and general issues in

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