Session 3 Market Based Management Appli
Nova Southeastern University
H. Wayne Huizenga School of Business and Entrepreneurship
MGT 5012–Twenty First Century Management Practices
Assignment for Course: MGT 5012-Twenty First Century Management Practices
Submitted to: Dr. Bahaudin G. Mujtaba Submitted by:
Sharon M. Rodriguez
4204 Renaissance Way, Boynton Beach, FL 33426
Sharrod713@gmail.com
Work phone number: 561-226-7057
Home phone number: 772-332-1083
Date of Submission: 10/19/14
Title of Assignment: Market-Based Management Application
CERTIFICATION OF AUTHORSHIP: I certify that I am the author of this paper and that any assistance I received in its preparation is fully acknowledged and disclosed in the paper. I have also cited any sources from which I used data, ideas or words, either quoted directly or paraphrased. I have added quotes whenever I used more than three consecutive words from another writer. I also certify that this paper was prepared by me specifically for this course.
Student’s Signature:
Sharon Rodriguez
Instructor’s Grade on Assignment:
Instructor’s Comments:
Abstract
On December 23, 2005 Koch Industries acquired $21 billion Georgia-Pacific.(Fisher, Daniel 2007). Georgia-Pacific is a paper and pulp company that produces "Brawny" paper towels, "Angel Soft" toilet paper, "Mardi Gras" napkins and towels, "Quilted Northern" toilet paper and paper towels, "Dixie" paper plates, bowls, napkins and cups, "Sparkle" paper towels, and "Vanity Fair" paper napkins, bowls, plates and tablecloths. Koch applied his Market-Based Management to the company. The foundations, guiding principles and framework of Market-Based Management (MBM), are a management system that allows organizations to be successful by applying the principles that enable free societies to become prosperous. How well does the MBM process work? How does Value Theory fit into an organization using MBM?
Market-Based Management at Georgia Pacific
The purpose of this paper is to discuss the principles of MBM and how this
H. Wayne Huizenga School of Business and Entrepreneurship
MGT 5012–Twenty First Century Management Practices
Assignment for Course: MGT 5012-Twenty First Century Management Practices
Submitted to: Dr. Bahaudin G. Mujtaba Submitted by:
Sharon M. Rodriguez
4204 Renaissance Way, Boynton Beach, FL 33426
Sharrod713@gmail.com
Work phone number: 561-226-7057
Home phone number: 772-332-1083
Date of Submission: 10/19/14
Title of Assignment: Market-Based Management Application
CERTIFICATION OF AUTHORSHIP: I certify that I am the author of this paper and that any assistance I received in its preparation is fully acknowledged and disclosed in the paper. I have also cited any sources from which I used data, ideas or words, either quoted directly or paraphrased. I have added quotes whenever I used more than three consecutive words from another writer. I also certify that this paper was prepared by me specifically for this course.
Student’s Signature:
Sharon Rodriguez
Instructor’s Grade on Assignment:
Instructor’s Comments:
Abstract
On December 23, 2005 Koch Industries acquired $21 billion Georgia-Pacific.(Fisher, Daniel 2007). Georgia-Pacific is a paper and pulp company that produces "Brawny" paper towels, "Angel Soft" toilet paper, "Mardi Gras" napkins and towels, "Quilted Northern" toilet paper and paper towels, "Dixie" paper plates, bowls, napkins and cups, "Sparkle" paper towels, and "Vanity Fair" paper napkins, bowls, plates and tablecloths. Koch applied his Market-Based Management to the company. The foundations, guiding principles and framework of Market-Based Management (MBM), are a management system that allows organizations to be successful by applying the principles that enable free societies to become prosperous. How well does the MBM process work? How does Value Theory fit into an organization using MBM?
Market-Based Management at Georgia Pacific
The purpose of this paper is to discuss the principles of MBM and how this
References: Fisher, Daniel (2007). Koch 's Laws, Forbes Magazine Gable, W. and Ellig, J. (1993). Introduction to Market-Based Management. Fairfax, VA: Center for Market Processes. KOCH, C.G. (2007) The science of success: How market based management built the world 's largest private company. Hoboken, NJ: John Wiley & Sons. Retrieved from Wiley & Sons. http://www.kochind.com/MBM/science_of_success.aspx (GP, 2014) Retrieved from http://www.gp.com/Company/MBM) Amber Byran-Former Georgia Specific Employee Essedunet(2013) 2013 Norwegian Social Science Data Services Retrieved from: http://essedunet.nsd.uib.no/cms/topics/1/1/1.html