Servicescape: The Suede Restaurant

The establishment that I chose to servicescape is the Suede restaurant. Suede is an elegant Caribbean restaurant, which is located at 5610 Clarendon Rd, East Flatbush, NY 11203. The owner, Celia Belyn, created the restaurant in a non-gentrified neighborhood because she felt that there is not a lot of restaurant like this and she want to help develop the area. Plus, it would get her a lot of business because it would be convenient for people in the neighborhood. She also stated that she wanted to “elegantly fuses all aspects of traditional taste and modern elegance to create a one-of-a-kind dining experience.” The reason why I chose this restaurant to servicescape is that I have been dying to go here but never got the chance. Also, I heard a
The exterior is very chic and you can see the beautiful lighting display from outside from the glass wall and door. At the entrance, is a tiny red carpet with a rope and palm trees. There is also a doorman to greet you. The exterior has an elegant Caribbean restaurant feel to it. It reminds me of the tourist part of Jamaica (such as Montego Bay, Negril, and Ocho Rios) which has a lot of fancy restaurants. There are three sections, the main dining room, a loft area and a garden area. The interior design is exquisite. There are beautiful exposed brick, wood paneling and elegant lighting fixtures throughout the restaurant. In the main dining area, it looks narrow and the seating looks tight. There are two-person seating with wooden tables and leather chairs. At the front, there is two booth area which can seat two to six at a time. The wallpaper looks like it has bamboo leaves, palm tree embedded in it. On the left of the main dining area, there is a huge bamboo like a painting which changes color and gives of glow that lights up the area. On the left, are TVs in the wall. There are ceiling gold chandeliers which gives a golden glow. At the end of the dining room, along the wall is the bar where you can order drinks and wait for your table to be ready. The bar has a wooden base with a granite top, tall metal chairs, and wooden stools. In front of the bar is another seating section where you can sit and eat. Alongside the bar are the stairs to the loft. The loft is a smaller space than the main dining area. It looks more of a small intimate setting. The Suede Garden area is a different setting. It looks like an authentic Caribbean outdoor dining setting. It is filled with mini palm tree and a mood fountain in the middle of the area. There are wooden tables with wooden stools, plastic woven chair and tables and wooden benches along the wall. In the lower level of the establishment, is