Services Marketing Mix in Education Service

Satisfactory Essays
Motorola is known around the world as an innovator and leader in wireless and broadband communications. We are committed to helping you get and stay connected simply and seamlessly to the people, information and entertainment you want and need. We do this by designing and delivering "must have" products, "must do" experiences and powerful networks — with a full complement of support services as well. A Fortune 100 company with global presence and impact, Motorola had sales of US$42.9 billion in 2006. Learn more about our three primary business units in the links below:.

Enterprise Mobility Solutions:

This group includes the mission-critical communications offered by our government and public safety sectors and our enterprise mobility business. We design, manufacture, sell, install and service analog and digital two-way radio as well as voice and data communications products and systems. We deliver mobile computing, advanced data capture, wireless infrastructure and RFID solutions not only to clients in the public sector, but also to retail, manufacturing, wholesale distribution, healthcare, travel and transportation customers worldwide. Through innovative technology, we help people integrate, optimize and manage their networks to seamlessly stay connected as they move about their daily lives.

Home & Networks Mobility:

Operators today are being asked by their subscribers to deliver bandwidth-intensive, experience-based services — regardless of the network architecture. Motorola is uniquely positioned to capitalize on this trend, providing integrated, end-to-end systems that seamlessly and reliably enable uninterrupted access to digital entertainment, information and communications services over a variety of wired and wireless solutions. Motorola designs, manufactures, sells and services digital video system solutions and interactive set-top devices; voice and data modems for digital subscriber line and cable networks; and, broadband access

You May Also Find These Documents Helpful

  • Good Essays

    Service Marketing Mix

    • 895 Words
    • 4 Pages

    Service Marketing Mix The service marketing mix is also known as an extended marketing mix and is an integral part of a service blueprint design. The service marketing mix consists of 7 P’s as compared to the 4 P’s of a product marketing mix. Simply said, the service marketing mix assumes the service as a product itself. However it adds 3 more P’s which are required for optimum service delivery. The product marketing mix consists of the 4 P’s which are Product, Pricing, Promotions and Placement…

    • 895 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Service Marketing Mix

    • 2799 Words
    • 8 Pages

    Description of the service marketing mix elements (7Ps) The traditional marketing mix was formulated by maintaining the goals of marketing. This marketing mix may also be adapted for services marketing. The service marketing mix is also known as an extended marketing mix and is an integral part of a service blueprint design. The service marketing mix consists of 7 P’s as compared to the 4 P’s of a product marketing mix. Simply said, the service marketing mix assumes the service as a product itself…

    • 2799 Words
    • 8 Pages
    Good Essays
  • Good Essays

    Service Marketing Mix

    • 806 Words
    • 4 Pages

    SERVICES MARKETING MIX I am study of the 7 p’s of KOTAK MAHINDRA BANK in related to marketing research. I also study in details 3 p’s of service marketing like people, process, & physical evidence etc. 1) People 2) Process 3) Physical evidence 4) Product 5) Price 6) Place 7) Promotion 1) PEOPLE: - In the people in the service mix in service organization are people assented organization and…

    • 806 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    SERVICE MARKETING IN EDUCATION SECTOR ANALYSIS OF THE 7 P’s INTRODUCTION Services are very different from products. So the marketing concepts need to be revisited while marketing a service. Services can range from financial services provided by the banks, technology services provided by the IT Company, food and ambiance as a service provided by restaurants or even a blog where an author provides a service (information presentation, interesting reading etc) to his audience. Services marketing are…

    • 4141 Words
    • 17 Pages
    Powerful Essays
  • Powerful Essays

    BANKING SERVICE MARKETING MIX SERVICE MARKETING MIX ELEMENT The service marketing mix comprises off the 7p’s. These include: * Product * Price * Place * Promotion * People * Process * Physical evidence. PRODUCT: 1. BANK PRODUCTS (A)DEPOSITS: savings, current, fixed etc. (B)ADVANCES: (1) FUND ORIENTED: a. Term loan, b. Clean loan, c. Bill discounting, d. Advances, e. Pre-shipment finance, f. Post-shipment finance, g. Secured and unsecured lines of credit…

    • 1607 Words
    • 7 Pages
    Powerful Essays
  • Powerful Essays

    services marketing services

    • 2935 Words
    • 12 Pages

    almost all aspects of services operation have compelled the management of every service industry to place emphasis on the efficient and effective method of presenting its service. The need for marketing in service industry cannot be overemphasized, the degree of marketing activities in a company depends on the size of the market. Traditionally, executives in service industries have not been market driven. They have lagged behind sellers of products in accepting the marketing concept and have generally…

    • 2935 Words
    • 12 Pages
    Powerful Essays
  • Best Essays

    Topic: Recommending a Marketing Mix for a Product or Service Executive Summary This report mainly talked about a product-Pepsi. In this report, the purpose was compared and contrasted which 4Ps is better to the Pepsi and wanted more people to buy it. The thesis was compare and contrasts the Pepsi with the competitor - Coca Cola. So the report needed find some information and interview some people. The key finding was that SWOT and 4Ps is very important to the product. And the key conclusion and…

    • 1594 Words
    • 7 Pages
    Best Essays
  • Powerful Essays

    Service Marketing

    • 2912 Words
    • 12 Pages

    Review Question (pg. 54, no. 12) The term “marketing mix” could suggest that marketing managers are mixers of ingredients. Is that perspective a recipe for success when employing the 7 Ps to develop a services marketing strategy? The marketing mix is a business tool used in marketing products. The marketing mix is often crucial when determining a product or brand's unique selling point, meaning that the unique quality that differentiates a product from its competitors, and is often synonymous…

    • 2912 Words
    • 12 Pages
    Powerful Essays
  • Powerful Essays

    Service Marketing

    • 3490 Words
    • 14 Pages

    1.0 OVERVIEW OF THE SERVICE INDUSTRY We have always had service industries, and indeed there are numerous biblical references to services as diverse as inn keeping, money lending and market trading. Over time, the service sector has grown in volume and in the importance attributed to it. According to Baker J.M et al, The Marketing Book 5th Ed, (2003), early economists saw services as being totally unproductive, adding nothing of value to an economy. He quotes Adam Smith as having included…

    • 3490 Words
    • 14 Pages
    Powerful Essays
  • Satisfactory Essays

    Services Marketing

    • 2576 Words
    • 11 Pages

    Services Marketing Chapter 1:! New Perspectives On! !Marketing in the! ! !Service Economy! Slide © 2010 by Lovelock & Wirtz Services Marketing 7/e Chapter 1 – Page 1 Overview of Chapter 1! Services Marketing  Why Study Services?!  What are Services?!  Marketing Challenges Posed by Services!  Extended Marketing Mix Required for Services!  Integration of Marketing with Other Management Functions!  Developing Effective Service Marketing Strategies! Slide © 2010 by Lovelock…

    • 2576 Words
    • 11 Pages
    Satisfactory Essays