Sample Feasibility Questionnaire for Coffee Shop

Topics: Coffee, Bachelor's degree, Academic degree Pages: 3 (294 words) Published: August 26, 2013
PART I. PROFILE
Directions: Please check or write your answer on the space provided. A. PERSONAL DATA
1. Age:

FromUp to
[ ] 20 25
[ ] 26 30
[ ] 31 35
[ ] 36 40
FromUp to
[ ] 41 45
[ ] 46 50
[ ] 51 and above

2. Gender
[ ] Male
[ ] Female

3. Civil Status
[ ] Single
[ ] Married
[ ] Separated
[ ] Widow
[ ] Widower
[ ] Divorced
B. EDUCATIONAL DATA
1. HIGHEST EDUCATIONAL ATTAINMENT
[ ] Elementary Graduate
[ ] High School Graduate
[ ] Bachelor Degree
[ ] Master’s Unit
[ ] Master’s Degree
[ ] Others, please specify ___________________________

PART II.
1. How often do you drink coffee?
[ ] Daily
[ ] Weekly
[ ] Monthly
[ ] Occasionally
[ ] Never
2. When do you drink coffee? (You could choose more than one) [ ] Morning
[ ] Noon
[ ] Afternoon
[ ] Evening
[ ] Midnight
3. Where do you drink coffee most often?
[ ] Home
[ ] Café
[ ] Coffee Shop
[ ] Other (Please specify) ________________
4. For what reason would you drink coffee? (You could choose more than one) [ ] Release stress
[ ] Refreshing
[ ] Social Occasions
[ ] Drinking Habit
[ ] Other (Please specify) _______________
5. When you think about buying a cup of coffee at coffee shop, which brands come to mind? (Please list them in order of recall) 1st. _______________________________
2nd. _______________________________
3rd. _______________________________
6. Do you prefer large, national chain coffee shops or small, privately owned coffee shops? [ ] National Chain
[ ] Private, Non-chain

7. On a scale of 1 - 5 (5 being the highest) how important are the following qualities to you when choosing a coffee shop?

| 5| 4| 3| 2| 1|
Atmosphere| | | | | |
Noise Level| | | | | |
Price|...
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