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SWOT Analysis Of Saxbys Coffee

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SWOT Analysis Of Saxbys Coffee
Saxbys Coffee is a unique college-based chain coffee shop that targeted at a friendly relaxed environment with good coffee and light fare (Saxbys Coffee.com). Saxbys Coffee is headquartered in Philadelphia, PA and is founded in 2005 by Nicker Bayer. Right now, Saxbys Coffee has 30 stores in the United States, 14 stores are centered on the Philadelphia college area. Saxybys Coffee tries to be O.D.D (Outgoing, Detailed Oriented, and Disciplined) to its customers and provide all-natural ingredient food and drinks for customers' health concerns. This paper aims at using SWOC model to analyze the internal strengths and weaknesses and also outside opportunities and challenges. From the SWOC analysis corporate will have a chance to know better about
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