Retail Strategy

Topics: Inditex, A Coruña, Zara Pages: 19 (6807 words) Published: May 4, 2013
From Wikipedia, the free encyclopedia
Inditex, S.A.|
Type| Public (BMAD: ITX)|
Founded| A Coruña, Spain (1974)|
Founder(s)| Amancio Ortega
Rosalía Mera|
Headquarters| Arteixo, A Coruña, Spain|
Key people| Amancio Ortega (Chairman)
Pablo Isla (CEO)
Ignacio Fernández (CFO)|
Industry| Retail|
Products| Clothing, Accessories|
Revenue| €10.41 billion (2008)[1]|
Operating income| ▲ €1.609 billion (2008)[1]|
Net income| ▲ €1.253 billion (2008)[1]|
Employees| 89,110 (2008)[1]|
Subsidiaries| Zara, Pull and Bear, Bershka,Massimo Dutti, Stradivarius,Oysho, Zara Home, Uterqüe| Website||
Inditex, INdustrias de DIseño TEXtil, S.A., (English: Textile Design Industries, Inc.) (BMAD: ITX), is a large Spanish corporation and one of the world's largest fashion groups. It is made up of almost a hundred companies dealing with activities related to textile design, production and distribution. Amancio Ortega Gaona, Spain's richest man, is the founder and current chairman of Inditex. Inditex runs over 4,350 stores worldwide[2] and owns brands like Zara, Massimo Dutti, Bershka, Oysho, Pull and Bear, Zara Home, Uterqüe and Stradivarius. Most stores are corporate-owned since franchises are only conceded in countries where corporate properties can not be foreign-owned (in some Middle Eastern countries, for example). The group designs and manufactures almost everything by itself, and new designs are dispatched twice a week to Zara stores. Inditex headquarters are located in Arteixo, a village in the province of A Coruña in Galicia, in the north west of Spain. It is there where almost all its merchandises are manufactured. In addition they have another big plant mainly responsible for shoes’ design, production and distribution in Elche, a well-known town of Alicante’s province in the Spanish Mediterranean coast. -------------------------------------------------

The first Zara shop opened its doors in 1975 in A Coruña (Galicia, Spain), the city which saw the Group's early beginnings and which is now home to its central offices. Today Inditex's stores can be seen in places like New York's Fifth Avenue, Milan's Corso Vittorio Emanuele II,London's Regent Street and Oxford Street, Frankfurt's Zeil, Shanghai's Nanjing West Road, Tokyo's Shibuya, Istanbul's Nişantaşı or Seoul'sMyeong-dong. In the 90s, Inditex began creating or acquiring subsidiaries to manage different collections: Bershka, Pull and Bear, Massimo Dutti, and Stradivarius. In May 2001, Inditex turned into a publicly-traded company, being valued at $8 billion (€9 billion at the time) [3] Inditex won the 2006 Wharton Infosys Business Transformation Award for their innovative and successful implementation of information technology to drastically decrease the time it takes to get new merchandise from the design stage to the in-store stage. In 2008 Inditex launched Uterqüe, the new accessories brand of the company. Three inaugural flagship stores were opened in Madrid(Serrano Street), Barcelona (Passeig de Gràcia) and A Coruña. On 22 September, 2008 Inditex opened its 4,000th store in the Ginza in Tokyo, considered one of the most important shopping areas in the world. -------------------------------------------------

* Zara - It is the flagship chain. It encompasses many different styles, from daily clothes, more informal, to the more serious or formal, through dresses and suits for festival events. Fashion for women, men and children. * Pull and Bear - It focuses on casual, laid-back clothing and accessories for young people with a very urban style, at accessible prices. * Bershka - It began distributing fashion for girls, and, more recently, for boys too. It also has a youthful style, although not as urban as Pull & Bear. * Massimo Dutti - Highlights are designs more elegant, classic and studied, for daily and...
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