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Retail Industry in India

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Retail Industry in India
PROJECT REPORT
ON
RETAIL INDUSTRY IN INDIA (PAPER NO. -- XXXVII)

OBJECTIVE OF PROJECT

1. To study the format of Retail Industry in India and its scope for growth and development.
2. To understand the Need and Importance for development of the Logistics Sector in India to supplement the growth of the Organized Retail Sector in India.
3. To assess and examine the current retail scenario in India and its future prospects.
4. To closely observe that how the major Indian Retailers perform for increasing the growth of Indian Retail Industry.
5. To suggest measures for the development of Retail Industry in India.

RESEARCH METHODOLOGY

Methodology adopted for this report is analytical, descriptive and comparative. Conducted a review of literature on retail industry in India and how technology has enabled the retail industry to perform on various parameters. During the literature review detailed study is firstly proposed about the meaning of retail and retail market. Then did a literature survey about the organized and unorganized retail sector in India, the different players in the market and how they are performing. Then proceeded to study the scenario of Indian Retail Industry and the recent trends in retailing. After that analyzed the challenges and opportunities in Indian Retail Industry and finally summarized the project with some suggestions.

ABSTRACT

This project provides detailed information about the growth of retailing industry in India. It examines the growing awareness and brand consciousness among people across different socio-economic classes in India and how the urban and semi-urban retail markets are witnessing significant growth. It explores the role of the Government of India in the industry’s growth and the need for further reforms. In India the vast middle class and its almost untapped retail industry are the key attractive forces for global retail giants


Bibliography: http://www.asa.in/pdf/surveys_reports/Retail-Industry-in-India.pdf http://www.deloitte.com/assets/Dcom-India/Local%20Assets/Documents/Indian_Retail_Market.pdf http://www.icra.in/Files/ticker/FDI%20In%20Retail_December%202011.pdf http://www.ehow.com/list_6679006_types-retail-formats-india.html http://en.wikipedia.org/wiki/Retailing_in_India http://www.dinodiacapital.com/pdfs/Indian_Retail_Industry_July_2012.pdf
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