Resort Management

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Topics: Hotel
• Accommodation provides a support service for the wider motivation which has brought a visitor to a destination.
• Accommodation is a necessary component within any destination that seeks to serve visitors other than excursionists.
• Accommodation plays an important role in the overall economic contribution made by tourism.
• Demand for accommodation is extremely volatile and accommodation providers adopt a flexible approach to pricing in order to maximize occupancy.

The distinctive nature of accommodation
• Accommodation is distinct from other industries in three areas:
– It comprises both tangible (product) and intangible (service) factors;
– The production and consumption of accommodation is inseparable and the guest must be present at both production and consumption;
– Accommodation is highly perishable and cannot be stored for future sale.

The management of commercial accommodation
• Two fairly unique aspects of accommodation management are:
– Overbooking – the act of selling more rooms than are available as a means of ensuring all rooms are occupied;
– Yield management – aims to maximise revenue by selling rooms to particular markets at the best price.
Sectoral overlap
• Many operations provide a range of products and services in addition to accommodation.
• For example a resort may include a casino, a golf course, a range of food and beverage facilities and even retail outlets.
• However some accommodation providers exist in relative isolation, e.g. budget hotels, self catering cottages and campsites.
• An important trend in accommodation provision is the separation of accommodation from other products, e.g. the popularity of budget hotels.

The Department of Tourism of the Philippines defines hotels as a building edifice or premises or a completely independent part thereof, which is used for the regular reception, accommodation or lodging of travelers and tourist and the provision of services incidental thereto for a fee



References: Goeldner and Ritchie, Tourism: Principles, Practices, Philosophies Santos, Buen, Hotel and Resort Management Cooper et al, Tourism: Principles and Practice Assignment: 1. Differentiate a five-star hotel from a five-diamond hotel and give a real-life example of each highlighting their similarities and differences. 2. Provide an example of a De Luxe hotel, First Class, Standard and Economy hotels here in the Philippines and explain why it was classified as such by the DOT. 3. Provide an example of an AAA, AA, and A resorts here in the Philippines and explain why it was classified as such by the DOT. Typewritten, Arial, 11, without pictures, maximum 3 pages. Late assignments will not be accepted regardless of an alien attack  or whatsoever. Deadline June 22, 2013

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