Research Proposal

Topics: Scientific method, Research, Quantitative research Pages: 16 (3286 words) Published: June 10, 2013
|[pic] | | | | | |Faculty of Business Environment and Society (BES) | | | |MSc International Business | | | | | |“Buying without touching! | |Could a business model like Argos be successful in Thailand?” | | | | | | | |Module Tutor: LEN BIRD | | | | | | | |Module Title: Research Methods | | | |Module code: M25BSS | | | | | | | |Submitted by: | | | |XXXXXXX | |STUDENT ID. XXXXXXX | | | | | | | |...

References: 2. Jobber, D. (2010) Principles and Practice of Marketing. England: McGraw-Hill Education
3
4. Hair J., Money A., Page M., and Samouel P. (2007) Research Methods for Business. England: John Wiley & Sons
5
6. Laroche, M., Nepomuceno, V. M., and Richard, O. A. (2010) ‘How do involvement and product knowledge affect the relationship between intangibility and perceived risk for brands and product categories?.’ Journal of Consumer Marketing 27, (3)
197-210
7. McGivern, Y. (2006) The Practice of Market and Social Research. England: Pearson Education
8
9. Molina E. M. and Saura G. I. (2008) ‘Perceived value, customer attitude and loyalty in retailing’ Journal of Retail & Leisure Property 7, (4) 305-314
10
Continue Reading

Please join StudyMode to read the full document

You May Also Find These Documents Helpful

  • research proposal Essay
  • Research Proposal Essay
  • Grant proposal Essay
  • Research Proposal Essay
  • Research Proposal Essay
  • A Good Proposal Essay
  • Academic Research Proposal Essay
  • Essay about Research Proposal in Tqm

Become a StudyMode Member

Sign Up - It's Free