Research: Indian Retail Industry

Topics: Retailing, Department store, Shopping mall Pages: 6 (1573 words) Published: August 24, 2013
| Edexcel Level 5BTEC Higher Nationals Diploma in Business (QCF)2013ASSESSMENT ACTIVITY :| | Unit Name:| Research Project|
Unit Number:| 8|
Credit Value| 20|
Assignment Submission Date:| As per the schedule|
Assessor:| Karunasree|
Mode of submission:| LIVECAMPUS|

Aim
To develop learners’ skills of independent enquiry and critical analysis by undertaking a sustained research investigation of direct relevance to their Higher Education programme and professional development.

Summary of Learning Outcomes
To achieve pass learners must demonstrate the ability to deal with each of the following outcomes: Understand how to formulate a research specification
Be able to implement the research project within agreed procedures and to specification Be able to evaluate the research outcomes
Be able to present the research outcomes.

Scenario
For the assignment, you will be required to select Research project into an area of commercial business practice that interests you. The study should use both primary and secondary sources of information, and analysis should be done by using appropriate methods and present the findings with regard to initial proposal. Or

The Indian Retail Industry is the largest among all the industries, accounting for over 10 per cent of the country’s GDP and around 8 per cent of the employment. The Retail Industry in India has come forth as one of the most dynamic and fast paced industries with several players entering the market. But all of them have not yet tasted success because of the heavy initial investments that are required to break even with other companies and compete with them. The Indian Retail Industry is gradually inching its way towards becoming the next boom industry. Despite of exponential growth, the retail industry in India facing enormous challenges. Your research should dwell upon challenges in Indian retail industry. Major Retailers in India 

Pantaloon:
Pantaloon is one of the biggest retailers in India with more than 450 stores across the country. Headquartered in Mumbai, it has more than 5 million sq. ft retail space located across the country. It's growing at an enviable pace and is expected to reach 30 million sq. ft by the year 2010. In 2001, Pantaloon launched country's first hypermarket ‘Big Bazaar’. It has the following retail segments:

Food & Grocery: Big Bazaar, Food Bazaar
Home Solutions: Hometown, Furniture Bazaar, Collection-i
Consumer Electronics: e-zone
Shoes: Shoe Factory
Books, Music & Gifts: Depot
Health & Beauty Care: Star, Sitara
E-tailing: Futurebazaar.com
Entertainment: Bowling Co.

Tata Group
Tata group is another major player in Indian retail industry with its subsidiary Trent, which operates Westside and Star India Bazaar. Established in 1998, it also acquired the largest book and music retailer in India ‘Landmark’ in 2005. Trent owns over 4 lakh sq. ft retail space across the country.

RPG Group
RPG Group is one of the earlier entrants in the Indian retail market, when it came into food & grocery retailing in 1996 with its retail Foodworld stores. Later it also opened the pharmacy and beauty care outlets ‘Health & Glow’.

Reliance
Reliance is one of the biggest players in Indian retail industry. More than 300 Reliance Fresh stores and Reliance Mart are quite popular in the Indian retail market. It's expecting its sales to reach Rs.90,000 crores by 2010.

AV Birla Group
AV Birla Group has a strong presence in Indian apparel retailing. The brands like Louis Phillipe, Allen Solly, Van Heusen, Peter England are quite popular. It's also investing in other segments of retail. It will invest Rs.8000-9000 cores by 2010.

Retail formats in India
Hyper marts/supermarkets: large self-servicing outlets offering products from a variety of categories.  Mom-and-pop stores: they are family owned business catering to small sections; they are individually handled retail outlets and have a...
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