Res 351 Week 2 Team
RES/351 Version 1 Business Research
July 15, 2013
Team Discussion on App for Apple iPhone
Response
Working for Apple the type of research one would want to see done would be a reporting study. This type of study will display data that provides statistics comparing the application to other applications that users are already using and what features of the application users are wanting. This report is the first step in determining if the application is worth moving forward with. Once the application shows to be a valuable asset for users the next step is to focus on what the users want in an applications. I would expect the proposal to demonstrate on how user-friendly the application is, and who is the target audience this application is intended for. Many users want an application easy to use that a child can figure it out in one step. Another key factor users look for is the cost of the application. Keeping the cost down at a low price that is appealing to the user but profitable to the company will make this application successful for both parties.
Derek's Response to Nancy
I think the reporting study would be a great way to determine whether or not to move forward with the acceptance of the App into the Apple Store. This is because the reporting study would give background information on the App study, including concrete details of the App and how it differs from other Apps in the same category. It would also give the necessary data to determine what group the App would best suit. This information would be obviously important because one would not want an App that is geared toward adults be in the viewing control of children without the proper warning labels.
I think that it would have been a great way to find out if the customers would want to buy an app or not. When people are getting ready to get an app they definitely want something that is useful and they will not be disappointed with. When doing research you will be able to see if the
July 15, 2013
Team Discussion on App for Apple iPhone
Response
Working for Apple the type of research one would want to see done would be a reporting study. This type of study will display data that provides statistics comparing the application to other applications that users are already using and what features of the application users are wanting. This report is the first step in determining if the application is worth moving forward with. Once the application shows to be a valuable asset for users the next step is to focus on what the users want in an applications. I would expect the proposal to demonstrate on how user-friendly the application is, and who is the target audience this application is intended for. Many users want an application easy to use that a child can figure it out in one step. Another key factor users look for is the cost of the application. Keeping the cost down at a low price that is appealing to the user but profitable to the company will make this application successful for both parties.
Derek's Response to Nancy
I think the reporting study would be a great way to determine whether or not to move forward with the acceptance of the App into the Apple Store. This is because the reporting study would give background information on the App study, including concrete details of the App and how it differs from other Apps in the same category. It would also give the necessary data to determine what group the App would best suit. This information would be obviously important because one would not want an App that is geared toward adults be in the viewing control of children without the proper warning labels.
I think that it would have been a great way to find out if the customers would want to buy an app or not. When people are getting ready to get an app they definitely want something that is useful and they will not be disappointed with. When doing research you will be able to see if the