Report on Mynmar

Topics: Negotiation, Accor, Culture Pages: 5 (1711 words) Published: June 23, 2013
Table of Content

I. Team structure………………………………………………………………2 II. Negotiating Objectives…………………………………………………..2 III. Communication Style of Negotiating………………………………3 IV. Issues to be Negotiated………………………………………………….4 V. Background Information on Myanmar……………………………5 VI. Investment Considerations……………………………………………..5 VII. References……………………………………………………………………..6

I. Team structure
The structure of the team will comprise of people that are well organized, understand and respect other cultures, a group of dedicated people that have similar goals with the Myanmar DICA( director general of the directorate of investment & company administration) as well as intelligent people that have knowledge of the business and negotiating skills. Some of these people will be me the chief Asset and investments officer of the Accor group of hotels. The marketing and sales manager, accounting and finance manager, translator and the event and interior designer as well as the architect. The reason for choosing the mentioned above personnel is because they all play major and different roles in this negotiation. Starting with me the chief asset, my responsibility is t make sure that everything goes as planned and be able to reach to some sort of understanding, the sales and marketing team will be there to ensure the DICA that the sales and marketing of the hotel in the country will not damage the culture nor will it be a propaganda to the country, as for the accounting and finance personnel their responsibility is to come up with an estimate of the overall production of the hotel in Myanmar as well as have an assumption of the budget on salaries depending on the country’s currency for the local employment in the future. The translator is there to help communication between DICA and the Accor group personnel so that there are no misunderstandings or misinterpretations. And last but not least the interior designer and architect are there to over see how the hotel should look like, are we going to go with the modern look, or the classy look or the vintage look or even the look that describes Myanmar as a whole and displays the rich culture of Myanmar.

II. Negotiation Objectives
The objective for the meeting is to put up a hotel in Myanmar, the Accor hotels is seeking to invest in Myanmar, it is also to have a meeting with the DICA of Myanmar to come up with negotiating terms on the Accor hotel opening up and investing in a new hotel in Myanmar. In a negotiation contract the normal objectives will include one or more of the following: Certainty:

The aim is to firstly achieve certainty, record what is being supplied, when, in what quantities and to what standard, and what is the consequence of delay or even failure to meet the agreed requirements. Many disputes are caused by failure of parties to be able to define at the beginning of their relationship like how it is going to happen. This gets more complicated when its complex project plans and methodologies will normally be prepared as part of the contract document. The best deal:

Seeking clarity does not conflict with the view that negotiations should achieve the best deal, it doesn’t really point out that the two parties to a negotiation have to understand what they have to agree on. Many disputes have its origin in lack of clarity. Careful discussions of each element of the deal also ensure that each party’s objectives are acknowledged and at the same time dealt with. The main negotiators should aim for a win-win solution which will benefit both the parties. Achievement of an Organization’s objective:

The main goal of the negotiation must be achieve to a result, even if it falls short of the original objective. It could still be considered a satisfactory towards it. Additionally, compromise is also a vital feature of most successful negotiations, each party needs to walk away afterwards feeling that he or she has gained. Creation of long term relationship between the...

References: http://www.negotiation.biz/negotiation_objectives.htm
http://www.karrass.com/blog/tag/communication-style-and-negotiation/
http://www.spans.com.au/index.php?option=com_wordpress&p=168&Itemid=9
http://www.aucampaignforburma.org/BurmaBackground.htm
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