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Reliance Super Market Case Study

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Reliance Super Market Case Study
HOMESHOP18.COM
India’s largest E-Commerce company. It is the online and on-air retail and distribution venture of Network 18 Group, headquartered in NOIDA, India. HomeShop18 was launched on 9 April 2008 as India's first 24-hour Home Shopping TV channel, where anchors performed live demonstration of products on sale. The television channel established HomeShop18's foothold in Indian retail because of high television penetration. Later, as the internet reach grew all over the country, HomeShop18 expanded to the internet.
DEFINITIONS
"Agreement" means the terms and conditions as detailed herein including all schedules, appendices, annexures, privacy policy, and will include the references to this agreement as amended, negated, supplemented, varied or replaced from time to time.
"HomeShop18" means the online shopping platform www.homeshop18.com (site/website), m.homeshop18.com (mobile site/ mobile website) and the Mobile applications/mobile interfaces applications/ apps) and the services provided by it and its affiliates owned and operated by TV18 Home Shopping Network Ltd. which provides a venue / platform to the Users of HomeShop18 to buy the products listed on HomeShop18.
"Vendor" / "seller" /"affiliates" shall mean the person or any legal entity who offers for sale, sells the products on the HomeShop18 platform.
"Product/Products" means and includes any goods/merchandise/products/ services/offers/display items that are uploaded /showcased/displayed on HomeShop18 by its Vendor and the related description, information, procedure, processes, warranties, delivery schedule, etc.
INVESTORS
G S Home Shopping of Korea, the third largest home shopping company in the world, has a 15% stake in the company. Network 18 has the controlling stake of 51%.

PARTNERSHIPS & ACQUISITIONS
HomeShop18 has partnered with major brand owners such as Reebok, Nokia, LG, Motorola, Philips, Kaya[ and Godrej.
HomeShop18 acquired CoinJoos.com, an online books, movies and

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