Real World Business Analysis

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Real-world Business Analysis

Contents
The Business Model 3
Uncontested Market Space Strategy—First Pass 3
General Force and Customer Analysis 4
Customer Analysis 5
Relative Core Competency and Resource Analysis 7
Metrics Tactical Plan 10
General Approach to Leadership and Culture 13
Six Paths Analysis 15
Strategy Canvas Analysis 17
Four Actions Grid Analysis 20
Noncustomer Analysis 21
Buyer Utility Map 22
Price Corridor Analysis 24
BOI Index Table 25
Three E Fair Process Analysis 27
Reference: 29

The Business Model Peach mobile provides Telecom and Internet service to the consumer and corporate customers in Jamaica. Peach mobile’s mission is to equip every home and office in Jamaica with voice and data connectivity. Peach mobile provides communication services to three million Jamaican public. Peach mobile offers products and services that enable the Jamaican public to connect each other and with global public. This is an age where communication impacts almost every stage of social and personal life of every human. The high quality network infrastructure developed by Peach mobile delivers world class customer experience to Jamaican public. Peach mobile achieves customer traction by first to the market and offering best value to every dollar customer spent. Peach mobile differentiate its service by the customer experience it provides. The stores and customer support executives maintain the policy “walk working”. The policy makes sure the customer who contacts the store or an agent with a problem leaves the store or call with the problem resolved.
Uncontested Market Space Strategy—First Pass Creating a space that would utilize the company’s strength (Hammel & Prahlad, 2005) is crucial in avoiding “bloody Red Ocean”. Kim and Mauborgne argue “Success comes, not from battling competitors, but from making the competition irrelevant by creating ‘blue oceans’ of uncontested market space” (Kim & Mauborgne, 2005, p. 24). Peach

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