Rak Ceramics Bd Industrial Report

Topics: Porcelain, Tile, Pottery Pages: 34 (10549 words) Published: August 28, 2012
1. Company Profile: R.A.K. CERAMICS is the Ras Al Khaimah, UAE headquartered Global CERAMIC MULTINATIONAL with worldwide sales of over USD 400 million.R.A.K. CERAMICS is a public shareholding company with H.H. Sheikh Saud Bin Saqr Al Qassimi, the Crown Prince & Deputy Ruler of Ras Al Khaimah as the Chairman and Dr. Khater Massaad as the Chief Executive Officer. The original vision of the founders backed by solid perseverance was to set up a successful ceramic tile and sanitary ware manufacturing Company that would meet world standards for quality and beauty. What first started production in 1991 has over the past decade progressed with giant strides to be a world class organization, and amongst the top ceramic manufacturing organizations in the world, and a jewel in the manufacturing sector of the entire Middle East, all achieved within a short span of just 15 years. RAK Ceramics is a ISO 9001: 2000 certified organization. The Ras Al Khaimah plants alone produce around 200,000 Sq. Mt. of tiles PER DAY and over 7000 pieces of sanitary ware PER DAY. Considering the Company’s overseas plants in several other countries like China, Sudan, Bangladesh, India and Iran, the global production of tiles is over 300,000 sq.mt. of tiles per day, making RAK Ceramics one of the largest multinationals in the world manufacturing ceramic & porcelain tiles. Presently the company exports to more than 135 countries across 5 continents, which is a testimony to its excellent reputation in the ceramic industry. RAK Ceramics sells actively in the most competitive European countries. RAK Ceramics also sells large quantities in the Far East, Australia, USA & Canada, besides having regular shipments to all continents. Distributors in over 100 countries, actively promote the products. In many countries, independent agents also assist the Company’s marketing efforts. The Company has subsidiaries in Germany, Switzerland, France, UK, Italy, Belgium, Australia, China, India, Saudi Arabia, Sudan, Bangladesh & Iran. R.A.K. Ceramics’ overseas plants capacities stand as follows: China - 11 million sq.mt per annum, Sudan - 6.5 million sq.mt per annum, India- 7 million sq.mt per annum & 250,000 pieces of sanitary ware per anuum, Iran- 3.0 million sq.mt/annum and Bangladesh - 6 million sq.mt and 250,000 pieces of sanitary ware per annum.RAK Ceramics’ has over 6000 models active in the ceramic & porcelain tile business, and regularly adds several new designs almost every week to the product portfolio. The Company manufactures tiles in a very wide range of sizes from 10 cm x 10 cm upto 125 cm x 185 cm, which is the widest range on offer from any one company in the ceramic field. The 125 x 185 slabs are the largest Gres Porcellanato slabs in the world and used for a variety of internal and external applications. Exquisite vanity tops are also manufactured from these slabs. Exclusive Water Jet Designs are also manufactured from Gres Porcellanato. The Company has also an exclusive range of sanitary ware to offer with a very wide choice in designer bathroom sets, wash basins, bathtubs and related items.RAK Ceramics has also joined hands with the world known Laticrete International Inc of USA to form LATICRETE RAK Co. LLC to offer extremely useful, high strength and durable tile installation products having unique properties R.A.K. Ceramics (Bangladesh) Pvt. Ltd. is a UAE – Bangladesh join venture. Its mother concern Ras Al Khaimah(R.A.K.) Ceramics, UAE was established in 1989 and within the short span of time it has firmly established itself as one of the world’s leading producers of high quality Ceramic Wall & Floor tiles and Sanitary wares and exporting to more than 132 countries across the world including Europe, America and Australia. It had obtained the ISO 9001certificate by CICS (Ceramic Industry Certification Scheme), UK in 1997.R.A.K. Ceramics (BD) Pvt. Ltd. is located at Sreepur, Gazipur in 1999...
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