Rabbit Drop Company Essay
Abstract
In this assignment I am going to write about a company which is successful in recent past. The company is named as “Rabbit Drop”. At first I will introduce the company and its background, then I am going to describe that how and why this company has been successful in recent past. At last this assignment includes some insights about the company describing how this company has become popular in the area and growing day by day.
You might have got little bit of idea by name of the company “Rabbit Drop” that what this company is about. It is basically an online grocery shopping center that delivers your grocery at your doorstep as soon as you buy it from the online website. This company was started in early 2015 by two young blood. At the moment the only focal center is Lahore in Pakistan. …show more content…
In Resource-Based View internal resources are more important than external factors. Rabbit Drop recognized these internal resources and made a value out of it. The company knew that for resource to be valuable it must be either hard to intimate, not easily substitutable or rare. In this case other companies are having problem with delivery times and less variety of products. These kind of hurdles are overcome by Rabbit Drop and they created a resource value that was rare in other companies. Talking more about physical resources in internal resources which includes location, raw material, technology and machines, they all helped Rabbit Drop to get a competitive advantage and boom in the market. For example, they didn’t had to worry about raw material as it was easily available in this case and the company didn’t need to buy high phi equipment for it. So the resources that are rare in other competitive companies, location, raw material, technology and machines, they all played crucial role for getting the competitive advantage for Rabbit
In this assignment I am going to write about a company which is successful in recent past. The company is named as “Rabbit Drop”. At first I will introduce the company and its background, then I am going to describe that how and why this company has been successful in recent past. At last this assignment includes some insights about the company describing how this company has become popular in the area and growing day by day.
You might have got little bit of idea by name of the company “Rabbit Drop” that what this company is about. It is basically an online grocery shopping center that delivers your grocery at your doorstep as soon as you buy it from the online website. This company was started in early 2015 by two young blood. At the moment the only focal center is Lahore in Pakistan. …show more content…
In Resource-Based View internal resources are more important than external factors. Rabbit Drop recognized these internal resources and made a value out of it. The company knew that for resource to be valuable it must be either hard to intimate, not easily substitutable or rare. In this case other companies are having problem with delivery times and less variety of products. These kind of hurdles are overcome by Rabbit Drop and they created a resource value that was rare in other companies. Talking more about physical resources in internal resources which includes location, raw material, technology and machines, they all helped Rabbit Drop to get a competitive advantage and boom in the market. For example, they didn’t had to worry about raw material as it was easily available in this case and the company didn’t need to buy high phi equipment for it. So the resources that are rare in other competitive companies, location, raw material, technology and machines, they all played crucial role for getting the competitive advantage for Rabbit