Qualitative Research

Good Essays
Qualitative research is a generic term for investigative methodologies described as ethnographic, naturalistic, anthropological, field, or participant observer research.
It emphasizes the importance of looking at variables in the natural setting in which they are found.
Interaction between variables is important.
Detailed data is gathered through open ended questions.
The interviewer is an integral part of the investigation (Jacob 1988).
This differs from quantitative research which attempts to gather data by objective methods to provide information about relations, comparisons, and predictions and attempts to remove the investigator from the investigation (Smith 1983).
Characteristics
Purpose: Understanding - Seeks to understand people’s interpretations.
Reality: Dynamic - Reality changes with changes in people’s perceptions.
Viewpoint: Insider - Reality is what people perceive it to be.
Values: Value bound - Values will have an impact and should be understood and taken into account when conducting and reporting research.
Focus: Holistic - A total or complete picture is sought.
Orientation: Discovery - Theories and hypotheses are evolved from data as collected.
Data: Subjective - Data are perceptions of the people in the environment.
Instrumentation: Human - The human person is the primary collection instrument.
Conditions: Naturalistic - Investigations are conducted under natural conditions.
Results: Valid - The focus is on design and procedures to gain "real," "rich," and "deep" data.

Advantages
• Produces more in-depth, comprehensive information.
• Uses subjective information and participant observation to describe the context, or natural setting, of the variables under consideration, as well as the interactions of the different variables in the context.
• It seeks a wide understanding of the entire situation. Disadvantages
• The very subjectivity of the inquiry leads to difficulties in establishing the reliability and

You May Also Find These Documents Helpful

  • Good Essays

    Nur443 Week 1 Dq #1

    • 277 Words
    • 2 Pages

    Qualitative research is used to give meaning to life experiences and conditions. It’s an individual approach and logical. It is “interpretive, humanistic, and naturalistic and is concerned with understanding the meaning of social interactions by those involved”(Burns & Grove, 2011). Qualitative research is most appropriate when conducting research to promote understanding of human experiences and circumstances and develop theories that describe these experiences. Qualitative research seems to be an effective method of investigating human emotional responses. An example would be interviewing 100 elderly patients to find out what their main health concerns are.…

    • 277 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    Qualitative research assembles data that is not in numerical structure. Examples are open ended surveys, unstructured meetings and unstructured perceptions. Qualitative research is commonly enlightening information and thusly is harder to dissect than quantitative information. Qualitative research is helpful for learns at the individual level, and to figure out, inside and out, the courses in which individuals think or feel.…

    • 129 Words
    • 1 Page
    Satisfactory Essays
  • Satisfactory Essays

    Quantitative research is “hard” research, the person doing the research decides the subject and researches the subject using specific questions. The data is recorded in the form of stats and is done in an unbiased manner. Qualitative Research is based on the…

    • 476 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    1. Natural Setting – Studying real world situation in a natural situation, non manipulation and non-controlling…

    • 762 Words
    • 4 Pages
    Powerful Essays
  • Satisfactory Essays

    Drunk Tank Pink Response

    • 341 Words
    • 2 Pages

    The environment consists of a combination of physical and psychological components that continually influence one another.…

    • 341 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Qualitative Research

    • 1364 Words
    • 6 Pages

    The emergent disastrous events are dreadful and unpredictable, such as natural disasters and terrorist attacks,which are often threaten the security of people’s lives and properties. When it takes place, public desire for the factual and credible information from various channels. They want to know immediately what happened? Are my family and I safe? And who caused this? They are also concerned about the decision-making by empowerment or whether they can be involved as participants, not spectators. For news media, offer the timely, accurate, and depth reports cannot only meet the need of public, but also could help relief efforts. More importantly than all of that, the accurate and fast news contributes to reduce the panic of public and rumors spreading.…

    • 1364 Words
    • 6 Pages
    Good Essays
  • Good Essays

    essay

    • 347 Words
    • 2 Pages

    The environment is made up of multiple dimensions, which include social, cultural and physical (natural/built). Therefore, one’s personality and role within the environment derives from the afor mentioned aspects. Social dimension within the environment refers to, the interactions that people form on a daily basis with other people within their environmental context. Cultural, will be one’s personal beliefs, which will be resulting from their religious values, and/or their traditional upbringing. The physical dimensions of the environment refer to the town or community one resides in. This can consist of both natural and manmade features that surround them. The socio economic environment one grows up in will always have a long lasting effect on the shaping of a person’s character and traits. Zastrow and Kirstashman (2007) state that, “People always have a reason for doing that they do”. This could be applied to the environmental context of one’s upbringing. For instance, if one grows up in a crime riddled area and commits an offence that gets him in…

    • 347 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Past Present Future

    • 3376 Words
    • 14 Pages

    to the impact environments make on people. (Garling, & Evans, 1992). This becomes a reality in…

    • 3376 Words
    • 14 Pages
    Powerful Essays
  • Powerful Essays

    | 1. Use qualitative research methods and approaches in collecting and analyzing data. 2. Conduct qualitative research methods in education. 3. Critical in evaluating research reports. 4. Demonstrate ethical practices in collecting and analyzing data.…

    • 1174 Words
    • 5 Pages
    Powerful Essays
  • Satisfactory Essays

    QUALITATIVE RESEARCH ALL

    • 669 Words
    • 3 Pages

    This contains discussion about different personality, and how student interact with other people suffering their conditions – student with a single-parent homes.…

    • 669 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Social Psychology

    • 5575 Words
    • 23 Pages

    It therefore looks at human behavior as influenced by other people and the social context in which this occurs.…

    • 5575 Words
    • 23 Pages
    Good Essays
  • Good Essays

    Rhythmicity is part of our life. In the decade there has been increasing interest in research focusing on the relationship between the human circadian timing system and behavioral patterns in health and illness. Commonly, people showing these patterns are named as “owl” (evening chronotype) or “lark” (morning chronotype), but many people neither belong strongly to morning nor evening type. The relationship between body’s timing system and thousands of other psyhchobiological rhythmic functions occurring everyday and within every human being is referred to as chronobiology.…

    • 1692 Words
    • 7 Pages
    Good Essays
  • Better Essays

    Qualitative Research Study

    • 1402 Words
    • 6 Pages

    Research Review: A Qualitative Study of Patient Needs and Preferences at Discharge following an AMI…

    • 1402 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    Cognitive Theory

    • 1757 Words
    • 8 Pages

    When speaking of the environment it covers both the social and physical environments that can affect the behavior a person. Some of the social factors would include family members, colleagues, and friends. Some of the physical ones will include the size of the…

    • 1757 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    qualitative research

    • 9417 Words
    • 38 Pages

    the words of Atkinson et al. (2001: 7) it is an `umbrella term ', and a number of…

    • 9417 Words
    • 38 Pages
    Powerful Essays