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Psychology
An experiment to investigate the effect of leading questions on memory.

UFP: Business Administration Psychology Coursework

Abstract
This study was a replication of Loftus and Palmer (1974). The aim was to find out whether or not participants who had watched a video clip of a train crush would make different estimates of the speed the trains where travelling according to the question they were asked . This experiment was a laboratory experiment and independent measure sampling was used to pick out the participants used in the experiment. It was observed that the participants that used the verb slammed had a significantly larger percentage average than those that were given the verb clashed. This gave a conclusion that was very similar to that of loftus and palmer that leading question do have an effect on memory

Introduction
Over the years many people have written on leading question and its effect on memory .Memory is plays a great part in many Loftus and Palmer (1974) agree that memory is not like a recorder, but instead our memory of certain events is remade when people try and remember . Loftus and Palmer identified many factors that can affect reconstructions; for example, when certain words are used to describe an incident .The Barlett study is one that also investigated the how memory of a story is affected by previous knowledge and he found that information could be and in the case of the experiment was distorted by the participants own knowledge and past events . To test how wording affects recall or the remembering of memory, Loftus and Palmer carried out a experiment in which they showed participants clips of traffic accidents and asked them to answer questions about what they had seen. One of the questions the participants had to answer was: About how fast were the cars going when they hit each other? Four different words were used in the place of ‘hit’ in four different variants of the questionnaire so that

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