Project Planning: Scope Impacts Paper

Project Planning: Scope Impacts

Abstract
This paper will discuss the project scope outline for sales and marketing purposes which will be used for review by all necessary departments who are directly involved with the project at hand. Information to be included in this paper will cover sales deliverable and sales support requests and requirements as well as all marketing materials which will include product specifications such as photo’s or sketch board drawings and pricing structures of the new product. This paper will include only the information that pertains to the sales and marketing department/s therefore excluding any information that is not deemed necessary for this stage of the project.
It is similar to a competitor’s product but will have significantly more features. This product will open new markets for the sales channel, lay the foundation for add-on products, and generate new revenues. This new product is estimated to hit the market within the first quarter of the next fiscal year which is approximately 9 months from now. Winsome manufacturing has the equipment and ability to produce this new product by way of prefabricated molds which will allow the liquid to be injected to create the new storage units. The cost estimates for this project have not been determined but since Winsome already manufactures similar products compared to the new product set to be released in the near future, the company should be able to come up with a cost estimate that will not cause the project to go over budget. Due to the very short period of time given for this project prior to the product being manufactured is sure to cause constraints within all departments, especially the sales and marketing teams. Only having 9 months to develop a new marketing campaign and bringing the sales department up to speed on the new product and its functions could have a negative effect on the expected delivery time. Assuming that all members from the sales and marketing teams show up to work each day and that any and all work related issues go smoothly for
The sales team will need to include operating data such as sales orders, purchase orders and inventory orders that are related to the current stage of the project. By using some form of chart to layout the month to month or even week to week schedule will enable the sales team to complete their tasks on time or even ahead of schedule. For this project, the sales team has a 9 month period to gather and apply all sales related information. The sales team will need to develop a strategy to bring in new customers as well as retain current customers in order to gain new sales for the new storage unit. The sales team should assign realistic sales goals for each month leading up to the release of the new product. This could be accomplished by using specific dollar amounts or a percentage which will allow for measurable results. As long as the target numbers are reached for each month the project can continue moving forward. If not, than either the project will be delayed or the sales team will need to expand their efforts in order to hit their target numbers (Fulton,