Project On Social Media Marketing

Topics: Marketing, Twitter, Social media Pages: 7 (2073 words) Published: April 4, 2015
Project on
Social media marketing
What Is Social Media Marketing?
What is Social Media?

Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media marketing is the way to use that technology to build relationships, drive repeat business. And attract new customers through friends sharing with friends. SOCIAL MEDIA MARKETING:

Forms of electronic communication (as Web sites for social networking and micro blogging) through which users create online communities to share information, ideas, personal messages, and other content (as videos).

For instance, Twitter is a social site designed to let people share short messages or “updates” with others. Facebook, in contrast is a full-blown social networking site that allows for sharing updates, photos, joining events and a variety of other activities. Why would a search marketer — or a site about search engines — care about social media? The two are very closely related. Social media often feeds into the discovery of new content such as news stories, and “discovery” is a search activity. Social media can also help build links that in turn support into SEO efforts. Many people also perform searches at social media sites to find social media content. Social Media Marketing News, Strategies & Tactics

Here at Search Engine Land, we provide social media marketing information and news in a variety of ways: How To: Social Media Marketing is our section that is devoted to practical tips and tactics about social media marketing. Also see the related how To: Face book and How to: Twitter sections. Social Media Marketing Library Archives: This area of Search Engine Land provides a collection of all stories we’ve written on the topic of social media. In addition to covering social media marketing generally, Search Engine Land also has areas specifically about particular major social media sites and social search sites: Delicious

Face book
Social Search Engines
Word Of Mouth & Buzz Search Engines

Social Media Tips at Marketing Land
Marketing Land is the sister site to Search Engine Land that covers all facets of internet marketing, including social media marketing. At Marketing Land, you’ll find regular news coverage about social media marketing. It also offers three dedicated columns on the topic: Social Media Marketing

Facebook Marketing
Twitter Marketing
Master paid, earned and owned social media tactics.
You’ve got a lot on your plate. Successful social media marketing means sorting through opportunities, demonstrating results to management, and juggling your limited time and resources. Whether you’re managing communities or buying social media advertising, SMX Social Media Marketing is your conference. You’ll be inspired by experts, meet others with your challenges, and leave confident you’ll excel in this fast-paced environment. HISTORY:-

Back in the day, when the online world was barren, people used to put out big banners and shout out in wireless microphones to get attention and get people to know about their business. But since the online world came into being it has gotten a lot harder to spread the word, we now need more time, money, and believe it or not; more energy. And if we don’t even know where to start, the internet seems even more alienated than mars! Basic types of social media marketing:-

Blogs are the best option for campaigning your content. You can add in daily logs and content from your website so that thousands of people from the blog world can see it, appreciate it, and hopefully lead on to your website, resulting in enormous trafficking. If your content is only for one purpose, say it may be ‘promoting a company’, then you can add in your daily or weekly logs about what new your company has to offer, so that people who are looking for what your company have to offer, can find you and promote your content. Social Media

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