project
Presented by: Noha Khaled 11105751 Hadeer Mohamed 10203158 Lydia Safwat 10203077
Dr. Amal Asfour
2013
Abstract………………………………..…………………………………………………….......iii
History…….………………………………………………………………………………..….....1
About the company……………………………………………………………………………...1
Operating companies……….………………………………………………….…………….....2
Environmental analysis..……………………………………………………………..……...….2
Steps of doing business internationally…………..…………..…………………….……...…...3
ii
Abstract
Alshaya's first international franchise business, trading as M.H. Alshaya, was established in 1983 with the opening of our first Mothercare store in Kuwait. Here’s a brief overview about the company.
iii
History
Alshaya Retail is part of the wider group of businesses owned by the Alshaya Group, a family-owned business which was founded in Kuwait in1890 and which has become a byword for trading and commerce, both in the Middle East and internationally.
Between the 1960s and 1970s the group expanded substantially and today owns a portfolio of businesses in real estate, construction, hotels, automotive and general trading, as well as expanding into new markets.
Alshaya Retail, trading as M.H. Alshaya Co., started its first international franchise relationship in 1983 with the opening of our first Mothercare store, and we have grown at a significant pace throughout our history. Today we employ over 36,000 people, we have more than 70 brand partnerships, and we operate over 2,500 stores in 19 countries.
Our wide geographical spread is supported by experienced management teams, high operational standards, sophisticated infrastructure, and ongoing investment in management information systems and logistics.
While Alshaya Retail operates at a global scale, we never forget our history, family heritage and values. In our early days we
Dr. Amal Asfour
2013
Abstract………………………………..…………………………………………………….......iii
History…….………………………………………………………………………………..….....1
About the company……………………………………………………………………………...1
Operating companies……….………………………………………………….…………….....2
Environmental analysis..……………………………………………………………..……...….2
Steps of doing business internationally…………..…………..…………………….……...…...3
ii
Abstract
Alshaya's first international franchise business, trading as M.H. Alshaya, was established in 1983 with the opening of our first Mothercare store in Kuwait. Here’s a brief overview about the company.
iii
History
Alshaya Retail is part of the wider group of businesses owned by the Alshaya Group, a family-owned business which was founded in Kuwait in1890 and which has become a byword for trading and commerce, both in the Middle East and internationally.
Between the 1960s and 1970s the group expanded substantially and today owns a portfolio of businesses in real estate, construction, hotels, automotive and general trading, as well as expanding into new markets.
Alshaya Retail, trading as M.H. Alshaya Co., started its first international franchise relationship in 1983 with the opening of our first Mothercare store, and we have grown at a significant pace throughout our history. Today we employ over 36,000 people, we have more than 70 brand partnerships, and we operate over 2,500 stores in 19 countries.
Our wide geographical spread is supported by experienced management teams, high operational standards, sophisticated infrastructure, and ongoing investment in management information systems and logistics.
While Alshaya Retail operates at a global scale, we never forget our history, family heritage and values. In our early days we