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Small Business Management and Entrepreneurship Module

Interview an Entrepreneur Exercise.
Deadline for project submission: Wednesday, April 27, 2011
Project presentations in the period Monday May 2 – May 9, 2011

Purpose

To find out more about entrepreneurs, how they think, what “motivates” them, what they do and how they behave.
To apply your classroom learning (i.e. the theories of entrepreneurship) to structure your interview.
To gain experience in interviewing and writing cases.
To learn by doing.
To produce a series of cases on local Egyptian entrepreneurs.

NB. This is more about the Entrepreneur as a person and as an entrepreneur than about the interviewee’s current business..

Rationale

Generally, entrepreneurs are proud of what they have achieved and are happy to share their experiences with others. Entrepreneurship is infectious. We can learn about entrepreneurs by being exposed to them and hearing their life-story. At the same time, we can learn from them and consider whether we share many of their attributes in the process.

Thus it is not unusual for entrepreneurship programmes to bring Entrepreneurs into the classroom to “tell their stories”. They act as role models.

However, this is very much passive learning. Entrepreneurs are activists – they learn by doing. Hence, the rationale for this exercise is that in addition to bringing entrepreneurs into the classroom and being told/taught, you will learn by going out to meet and interview the entrepreneurs and find out for yourselves. This way you will learn to be more pro-active, and will gain valuable research, interviewing and case writing experience.

If you use your group interview with your selected entrepreneur in a way that explains the process and brings to life the experience of a successful entrepreneur not only will you score good marks on your project but your project may also be used to help future BUE students better understand entrepreneurship. Indeed,

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