Product Analysis
Dr. Yanga’s College Inc.
Wakas, Bocaue Bulacan
College of Accountancy
Principles
Of
Marketing
By:
Jesika Mae M. Tendero
Christine Joy D.G. Custodio
Liza T. Salamat
I. Executive Summary
Buko Sarap is a food cart started by enterprising friends namely Christine, Liza and Jesika. It guarantees quality of a 100% natural juice. Buko Sarap discovered a system that extracts buko juice in a systematic way wherein the buko is extracted and chilled in a hygienic manner keeping its freshness and natural elements. Because of the countless benefits of buko, Buko Sarap will certainly address the needs of people who are health conscious. We solve the problem of answering to the demand of Buko Juice in a hygienically and modern way, which consist in chilling the juice soon after it was extracted without needing to add ice or cold water. Buko Sarap also introducing our freshly blended Buko Shake a new choice to those People who have a healthy life by offering 100% pure and natural buko meat, on the other hand the fact of extracting the juice in right moment it guarantees the quality of our products through a new technology that also allows the conquest and settlement of large sections in the market such as: shopping center, supermarkets, schools, metro stations and so on. Pioneering is the right word for this system which consists in extracting, chilling the buko juices hygienically and safely, keeping its natural properties. This system also favors a practical way of dealing with a product that was formerly available to consumers only in a marginal way. "ISANG BUKO KA LANG" that is BUKO SARAP!
II. Company Profile
Mission
The Buko Sarap aims at satisfying the tastes and needs of its consumers in the Filipino society. The efforts of the Buko Sarap are focused on bringing the most distinctive and innovative products to the market in Philippines. The main concern of the business is the health of its customers and thereby it strives to serve hygienic
Wakas, Bocaue Bulacan
College of Accountancy
Principles
Of
Marketing
By:
Jesika Mae M. Tendero
Christine Joy D.G. Custodio
Liza T. Salamat
I. Executive Summary
Buko Sarap is a food cart started by enterprising friends namely Christine, Liza and Jesika. It guarantees quality of a 100% natural juice. Buko Sarap discovered a system that extracts buko juice in a systematic way wherein the buko is extracted and chilled in a hygienic manner keeping its freshness and natural elements. Because of the countless benefits of buko, Buko Sarap will certainly address the needs of people who are health conscious. We solve the problem of answering to the demand of Buko Juice in a hygienically and modern way, which consist in chilling the juice soon after it was extracted without needing to add ice or cold water. Buko Sarap also introducing our freshly blended Buko Shake a new choice to those People who have a healthy life by offering 100% pure and natural buko meat, on the other hand the fact of extracting the juice in right moment it guarantees the quality of our products through a new technology that also allows the conquest and settlement of large sections in the market such as: shopping center, supermarkets, schools, metro stations and so on. Pioneering is the right word for this system which consists in extracting, chilling the buko juices hygienically and safely, keeping its natural properties. This system also favors a practical way of dealing with a product that was formerly available to consumers only in a marginal way. "ISANG BUKO KA LANG" that is BUKO SARAP!
II. Company Profile
Mission
The Buko Sarap aims at satisfying the tastes and needs of its consumers in the Filipino society. The efforts of the Buko Sarap are focused on bringing the most distinctive and innovative products to the market in Philippines. The main concern of the business is the health of its customers and thereby it strives to serve hygienic