Ashley Pugh
MGT 3190 sec2
June 15, 2011
I chose Best Buy and my initial impression of the store is a good one. The layout flows very well so you can easily access any part of the store. Then you can easily find where the checkout station. I feel that blue and yellow are the perfect colors to represent Best Buy; it is very eye-catching without being over the top. There are no advertisements outside of the store but once your inside they are all over the place. But it is all very well organized; the advertisements are located in areas corresponding to the products surrounding.
My appeal to the store starts as soon as I walk in; there is always someone there to direct you, then once you get to your part of the store