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Process and Content Theory of Motivation and How They Apply to the Work Place

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Process and Content Theory of Motivation and How They Apply to the Work Place
Theories of Motivation - Overview of the Content Theories of Motivation
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1. Yenna Monica D. P.
2. What is MOTIVATION? Derived from the Latin word „MOVERE‟ which means „to move‟ The processes that account for an individual’s intensity, direction, and persistence of effort towards attaining a goal.
3.  Effort - concerns the magnitude or intensity of employee‟s work – related behaviour.  Direction - quality of an employee‟s work – that is the investment of sustained effort in a direction that benefits the employer.  Persistence - concerns the sustained efforts employee manifested in their work- related activities
4. 3 Major Types of Motivation Theories  Content Theories of Motivation WHAT motivates us  Process Theories WHY and HOW motivation occurs  Reinforcement Theories HOW outcomes influence behaviors
5. Type Characteristic s Theories Example Content Concerned With identifying specific factors that motivates people *Need Hierarchy *Existence relatedness growth •Motivation – Hygiene • Learned needs Satisfying people’s needs for pay, Promotion and recognition
6. Content Perspectives on Motivation • Content Perspectives – Approaches to motivation that try to answer the question, “What factors in the workplace motivate people?” • Content Perspectives of Motivation – Maslow‟s Hierarchy of Needs – Aldefer‟s ERG Theory – McGregory‟s Theory X and Theory Y – Herzberg‟s Two-Factor Theory – McClelland‟s Achievement, Power, and Affiliation Needs 
7. Abraham Maslow’s Hierarchy of Needs Content Theories of Motivation
8. Alderfer’s ERG Theory Existence refers to our concern with basic material existence requirements; what Maslow called physiological and safety needs. Relatedness refers to the desire we have for maintaining interpersonal relationships; similar to Maslow's social/love need, and the external component of his esteem need. Growth refers to an intrinsic desire for personal development; the intrinsic component of Maslow's esteem

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