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Primark Case

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Primark Case
Case Study
Primark (CIBS)
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Executive Summary
The fashion industry is criticized widely for not maintaining the ethical standards. From the use of animal fur, exploiting child labor, low wages. Promoting superficial image of women and racial discrimination, the fashion industry has caused its fair share of controversy and bad press. The complex thing about ethics is that it has different meaning for different individuals. Some might consider a particular issue extremely offensive and unethical while, for a different individual the same issue would not be unethical or offensive. It is a decision of an individual to consider and different people have different feeling about issues. For some wearing cloths made through child labor would not be a big deal but for another individual this would be a wrong act.
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That is not to suggest that all profit making organizations go against the ethical standards, but certainly there have been many cases where ethics and standards have been compromised to sustain or increase profits. There are times when ethics and financial gain come in opposition and that is the moment where the true colors and course of the business are reflected. The fashion industry is criticized widely for not maintaining the ethical standards. From the use of animal fur, exploiting child labor, low wages, promoting superficial image of women and racial discrimination, the fashion industry has caused its fair share of controversy and bad press. Being in the spot light of media with all the glamour and glitz has also kept the glare of the media focused on this particular industry which can cause due and undue scrutiny. In a research, Mesiniemi and Rahko (2011) stated that ethics means values, norms and general habits. The rights and wrongs are judged through ethics. The dos and don 'ts of the society are defined with the standardization to some level of good and

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