polio plus
Pulse Polio- In 1995-96 the government of India established an immunization campaign to eradicate poliomyelitis (polio) in India by vaccinating all children under the age of five years against the polio virus. This project deals with the ways to fight poliomyelitis through a large scale immunization programmer, co-operating with various international institutions, state governments and Non Governmental Organizations. This campaign is called Pulse Polio. The vaccination for polio started around 1978 with Expanded Program in Immunization (EPI). By 1984, it was successful in covering around 40% of all infants. By 1985, the Universal Immunization Program (UIP) covered all the districts of the country and by 1995 the number of reported cases of polio declined to 3,265.
This was mainly possible because of the wide scale advertising; the measures taken to eradicate polio from the country were vast. The polio plus campaign aimed at covering every individual in the country. It aspires to reach every child in remote communities through improvised social mobilization plans. The idea of this campaign was to immunize every child, leaving no chance for a polio occurrence. All this was done with the idea to declare India as polio free country by the year 2014.
Throughout the three decades, there have been various approaches to the polio eradication campaign; some of its advertising was done by celebrities, other by volunteers going door to door and other by setting up booths to make people aware. Though polio can affect anyone, the main targets here were children and mothers with new born. The first campaign started off by vaccinating children through the county, most of these children under the ages of three to five. In the beginning the advertisement campaigns were mere word of mouth or the doctor telling mothers that their children required a dose, today the form of advertisement and awareness of the disease has spread the reach of the polio plus penetrating even the
This was mainly possible because of the wide scale advertising; the measures taken to eradicate polio from the country were vast. The polio plus campaign aimed at covering every individual in the country. It aspires to reach every child in remote communities through improvised social mobilization plans. The idea of this campaign was to immunize every child, leaving no chance for a polio occurrence. All this was done with the idea to declare India as polio free country by the year 2014.
Throughout the three decades, there have been various approaches to the polio eradication campaign; some of its advertising was done by celebrities, other by volunteers going door to door and other by setting up booths to make people aware. Though polio can affect anyone, the main targets here were children and mothers with new born. The first campaign started off by vaccinating children through the county, most of these children under the ages of three to five. In the beginning the advertisement campaigns were mere word of mouth or the doctor telling mothers that their children required a dose, today the form of advertisement and awareness of the disease has spread the reach of the polio plus penetrating even the