Question #1: What are some current issues facing Poland? What is the climate for doing business in Poland today? According to the Poland segment coined “In the International Spotlight”, Poland has been seeking economic liberation for an extensive number of years which could be a hindrance because they are considered a country with a transitioning economy. Government and legislation have held Poland back and thus are some of the current issues facing Poland. Poland is a positive climate however, for Poland is very attractive to MNCs. With Poland being centralized amongst the other European countries, MNCs have greater access to competitive nearby markets. In addition, productivity will need to increase in order for Poland to truly compete with Western European nations.
Question #2: Is the Canadian manufacturing firm using an economic, political or quality imperative approach to strategy? I would say that the Canadian manufacturing firm is utilizing an economic strategy. They are making an attempt to take advantage of the economic situation in Poland via renovation at a plant near Warsaw so as to build power tools.
Question #3: How should the firm carry out the environmental scanning process? Would the process be of any practical value? All businesses are affected by external factors and therefore monitoring must be done in an effort to maintain heightened awareness of these factors; environmental scanning is a process where various relevant data is collected in order to make business decisions – these two go hand in hand. When entering a new market, like the Canadian firm plans to do in Poland, environmental scanning is essential and can contain practical value. They need to be focused on the external factors in addition to economic growth, income levels and/or employment rates as it relates to their market. Environmental scanning assists in making decisions related to expansion, innovation, and entering or leaving a market.
Question #4: What...
References: Luthans, F., Doh, J. (2012). International Management: Cultural, Strategy, and Behavior (8th ed.). New York, NY: McGraw-Hill Companies, Inc.
Please join StudyMode to read the full document