Pinkplate In The South Of France Case Study
France is the second-largest trading nation in Western Europe and because of that it welcomes more and more foreign investment from many developed countries such as Germany, US or UK.
Why ? Because France has a stable and reliably safe business atmosphere. The French government devotes significant resources in terms of financial helps and/or laws to attract foreign investment, through policy incentives, marketing, its overseas trade promotion offices, and investor support mechanisms. France´s law regulations are considered to be considerably constant. There was a considerable amount of new quotas that were determined to increase the french economy´s growth and investment. In total, there are more than 20,000 foreign companies doing business …show more content…
Since Marseille is pretty closed to Spain and Portugal in terms of time and distance, we have decided that the suppliers could be the same as before. Beside, we agree that the production can stay in Sintra. The company will remain effective in the production and delivery and also can avoid any risks of loss if the expansion doesn’t work.
Competition and challenges in the south of France
Market Challenges
Foreign investors say they find France’s skilled and productive labor force, good infrastructure, technology, and central location in Europe are attractive to create a new business unit in this country. France is a membership in the European Union and so in the Eurozone with the same currency that facilitates the movement of people, capital, goods etc. without any borders and so taxes. Therefore, it’s a huge advantage to export its business in a European …show more content…
Competition
We noticed in the provious analysis that Pinkplate’s competitors are mainly in the area of Paris and/or Lyon. The competition is pretty low in the south of France area, which offers Pinkplate a great opportunity to settle down.
What about the customers in the south of France?
Market with opportunities
France is an economically developed nation with a large, diverse and sophisticated consumer base. It has a strong manufacturing sector that seeks out quality components from foreign suppliers. Finally, its comparatively affluent populace is a leading consumer of services.
A large range of clients
The leading sectors, which advertise the most, are ranked below. That rank would help Pinkplate to focus on a different kind of clients (entertainment and luxury products for instance).
This is the rank of sectors that are powerful in advertising and which represent the potential customers for Pinkplate in the south of France:
Entertainment
Make up and luxury products
Finance
Food industry
Cars
Technologies
Why ? Because France has a stable and reliably safe business atmosphere. The French government devotes significant resources in terms of financial helps and/or laws to attract foreign investment, through policy incentives, marketing, its overseas trade promotion offices, and investor support mechanisms. France´s law regulations are considered to be considerably constant. There was a considerable amount of new quotas that were determined to increase the french economy´s growth and investment. In total, there are more than 20,000 foreign companies doing business …show more content…
Since Marseille is pretty closed to Spain and Portugal in terms of time and distance, we have decided that the suppliers could be the same as before. Beside, we agree that the production can stay in Sintra. The company will remain effective in the production and delivery and also can avoid any risks of loss if the expansion doesn’t work.
Competition and challenges in the south of France
Market Challenges
Foreign investors say they find France’s skilled and productive labor force, good infrastructure, technology, and central location in Europe are attractive to create a new business unit in this country. France is a membership in the European Union and so in the Eurozone with the same currency that facilitates the movement of people, capital, goods etc. without any borders and so taxes. Therefore, it’s a huge advantage to export its business in a European …show more content…
Competition
We noticed in the provious analysis that Pinkplate’s competitors are mainly in the area of Paris and/or Lyon. The competition is pretty low in the south of France area, which offers Pinkplate a great opportunity to settle down.
What about the customers in the south of France?
Market with opportunities
France is an economically developed nation with a large, diverse and sophisticated consumer base. It has a strong manufacturing sector that seeks out quality components from foreign suppliers. Finally, its comparatively affluent populace is a leading consumer of services.
A large range of clients
The leading sectors, which advertise the most, are ranked below. That rank would help Pinkplate to focus on a different kind of clients (entertainment and luxury products for instance).
This is the rank of sectors that are powerful in advertising and which represent the potential customers for Pinkplate in the south of France:
Entertainment
Make up and luxury products
Finance
Food industry
Cars
Technologies