Pestel Analysis of Burger King

Topics: New Orleans, Fast food restaurant, Fast food Pages: 2 (359 words) Published: May 17, 2011
Fast food, race/ethnicity, and income:
A geographic analysis

Jason P. Block, MD, MPH
Affiliations
oTulane University School of Medicine, Department of Internal Medicine (Block, DeSalvo), New Orleans, Louisiana, USA o Address correspondence to: Karen DeSalvo, MD, MPH, MSc, Department of Internal Medicine, Tulane University School of Medicine, 1430 Tulane Avenue, SL 16, New Orleans LA 70112

,
Richard A. Scribner, MD, MPH
Affiliations
oLouisiana State University Health Sciences Center, Department of Public Health and Preventive Medicine (Scribner), New Orleans, Louisiana, USA ,
Karen B. DeSalvo, MD, MPH, MSc
Affiliations
oTulane University School of Medicine, Department of Internal Medicine (Block, DeSalvo), New Orleans, Louisiana, USA •Abstract
Full Text
PDF
Images
References
Background
Environmental factors may contribute to the increasing prevalence of obesity, especially in black and low-income populations. In this paper, the geographic distribution of fast food restaurants is examined relative to neighborhood sociodemographics. Methods

Using geographic information system software, all fast-food restaurants within the city limits of New Orleans, Louisiana, in 2001 were mapped. Buffers around census tracts were generated to simulate 1-mile and 0.5-mile “shopping areas” around and including each tract, and fast food restaurant density (number of restaurants per square mile) was calculated for each area. Using multiple regression, the geographic association between fast food restaurant density and black and low-income neighborhoods was assessed, while controlling for environmental confounders that might also influence the placement of restaurants (commercial activity, presence of major highways, and median home values). Results

In 156 census tracts, a total of 155 fast food restaurants were identified. In the regression analysis that included the environmental confounders, fast-food restaurant density in shopping...

References: Background
Environmental factors may contribute to the increasing prevalence of obesity, especially in black and low-income populations. In this paper, the geographic distribution of fast food restaurants is examined relative to neighborhood sociodemographics.
Methods
Using geographic information system software, all fast-food restaurants within the city limits of New Orleans, Louisiana, in 2001 were mapped. Buffers around census tracts were generated to simulate 1-mile and 0.5-mile “shopping areas” around and including each tract, and fast food restaurant density (number of restaurants per square mile) was calculated for each area. Using multiple regression, the geographic association between fast food restaurant density and black and low-income neighborhoods was assessed, while controlling for environmental confounders that might also influence the placement of restaurants (commercial activity, presence of major highways, and median home values).
Results
In 156 census tracts, a total of 155 fast food restaurants were identified. In the regression analysis that included the environmental confounders, fast-food restaurant density in shopping areas with 1-mile buffers was independently correlated with median household income and percent of black residents in the census tract. Similar results were found for shopping areas with 0.5-mile buffers. Predominantly black neighborhoods have 2.4 fast-food restaurants per square mile compared to 1.5 restaurants in predominantly white neighborhoods.
Conclusions
The link between fast food restaurants and black and low-income neighborhoods may contribute to the understanding of environmental causes of the obesity epidemic in these populations.
Continue Reading

Please join StudyMode to read the full document

You May Also Find These Documents Helpful

  • Strategic analysis Burger King Essay
  • Burger King Summay Analysis Essay
  • Analysis of Burger King Operations Essay
  • swot analysis of burger king Essay
  • Burger King Ad Analysis Essay
  • Case Analysis Burger King Essay
  • Burger King analysis Essay
  • Essay about Analysis on Burger King Worldwide Inc

Become a StudyMode Member

Sign Up - It's Free