PEST Analysis BuyVip
PEST Analysis BuyVip
Political, Legal , and governmental forces
-Legislation is in effect which requires collection of taxes. This legislation may cause a reduction in trading activity that would negatively affect several business segments
-In addition, tax compliance will increase costs.
Economic forces
-The company continued its turnaround strategy in a harsh climate for consumer spending
-Weak global economic conditions, in addition to the mortgage and worldwide credit related financial crisis, are expected to limit revenue growth, particularly in the Marketplaces segment, which is closely tied to consumer purchase patterns
-Profitability is also affected by currency exchange rates
-Declining economic environment
-The lingering weak economy with high unemployment
Social , Cultural , and Demographic forces
-Buyers and sellers enjoy trading among a wide selection of goods and services in a secure, trusted, and efficient commerce environment.
-Breaches in data security are on the rise
Technological forces
-Online classifieds help people meet, share ideas, and offer goods/services at a local city or regional level
-Competition is intense in communications services and subject to rapid technological Change
-The need for substantial resource investments in technology and marketing in order to remain competitive.
VIRO Analysis
VALUABLE
Close community where nobody can access unless by an invitation sent by a previous member, what confers a viral aspect, loyal members “affordable luxury”
INIMITABLE
Low prices, hugh descount and selection of goods;
RARE
ORGANIZATION
It is well organized, there is a head of the company and people in charge of the different sectors of the company and the correct use of their resources
Political, Legal , and governmental forces
-Legislation is in effect which requires collection of taxes. This legislation may cause a reduction in trading activity that would negatively affect several business segments
-In addition, tax compliance will increase costs.
Economic forces
-The company continued its turnaround strategy in a harsh climate for consumer spending
-Weak global economic conditions, in addition to the mortgage and worldwide credit related financial crisis, are expected to limit revenue growth, particularly in the Marketplaces segment, which is closely tied to consumer purchase patterns
-Profitability is also affected by currency exchange rates
-Declining economic environment
-The lingering weak economy with high unemployment
Social , Cultural , and Demographic forces
-Buyers and sellers enjoy trading among a wide selection of goods and services in a secure, trusted, and efficient commerce environment.
-Breaches in data security are on the rise
Technological forces
-Online classifieds help people meet, share ideas, and offer goods/services at a local city or regional level
-Competition is intense in communications services and subject to rapid technological Change
-The need for substantial resource investments in technology and marketing in order to remain competitive.
VIRO Analysis
VALUABLE
Close community where nobody can access unless by an invitation sent by a previous member, what confers a viral aspect, loyal members “affordable luxury”
INIMITABLE
Low prices, hugh descount and selection of goods;
RARE
ORGANIZATION
It is well organized, there is a head of the company and people in charge of the different sectors of the company and the correct use of their resources