Preview

Persuasive Essay On Victoria's Secret

Powerful Essays
Open Document
Open Document
1693 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Persuasive Essay On Victoria's Secret
From the brand’s highly anticipated holiday fashion show to its social network sites and monthly catalogs, Victoria’s Secret dominates the lingerie retail market with its unique yet varied branding tactics. For instance, the brand’s parent company reported that during the five weeks around the Victoria’s Secret Fashion Show, comparable store sales got a 3 percent boost, equating to about $2.2 billion (Associated Press). However, the annual televised Victoria’s Secret fashion show brings more than just the sales, pretty models, and colorful underwear. It also ignites a yearly debate over the negative effect of the show on college-age women, who are the show’s target audience and more easily prone to eating disorders because of their high self-consciousness …show more content…
[...] It's the same as if you were a long-distance runner" (Whitworth). Neophitou’s wish to compliment the Victoria’s Secret models on their dedication to maintain good physiques is commendable. In general, for both modeling and professional sport professions, the work is a kind of high-end physical labor. However, diet for a supermodel should not be compared to the one for a marathon runner in order to prevent the audience from misunderstanding how unhealthy a supermodel’s diet really is. According to Danielle Katz, a sophomore runner on the Stanford cross country team, “Marathoners change their diets in the weeks prior to the race. First, they have a period of high protein, low carb, then a period of all carbs similar to that of a swimmer. However, no athlete would ever cut back on fluids to …show more content…
The company should bear its social responsibility of helping women to look their very best and embrace their body, instead of raising an unrealistic expectation of body image and downgrading a woman’s individual characteristics. There are not enough companies like Target that has innovative campaigns such as “Target Loves Every Body.” This type of much-needed campaign celebrates women and men of all body types and open customers’ eyes to the fact that everyone has their fit struggles and

You May Also Find These Documents Helpful

  • Good Essays

    As an ad targeted toward women, it further devalues fat woman in society and reaffirms the value that culture places upon women’s appearances. Moreover, according to Shguart, “the impulse to (over)consume is vindicated—that is, to redress some fundamental lack, which is the core justification for consumption: the obese overeat to ‘fill a void’ or to ‘stuff a hole’” (Shugart 114). This void is often the feelings of inadequacy and unfulfillment that are induced by our unattainable cultural values of beauty, success, and normality, the very values that Weight Watchers reaffirms with this ad. Therefore, while the ad may be effective in taking advantage of our culture’s values to attract more customers, Weight Watchers, even without considering its lack of success in actually encouraging weight loss, has only exacerbated the deep rooted issues that has led to the obesity epidemic in the first…

    • 1196 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    Stargirl Persuasive Essay

    • 334 Words
    • 2 Pages

    I believe that true love is all that one needs in life, but being true to yourself is way more important and that can fit in any scenarios and here's one. Leo should accept stargirl the way she is because her opinion should only matter and if he really loves her he should not try and change her and stay with her.…

    • 334 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    I believe that the images portrayed in advertising correlate with the increase in cases of eating disorders over the past thirty years (Comer, 2015)(pg. 317). With…

    • 197 Words
    • 1 Page
    Good Essays
  • Satisfactory Essays

    A Victoria Secret ad claims that the perfect body is thin. However, Dear Kate strongly disagrees calling the victoria’s secret campaign irresponsible and harmful” Ads like these have a negative impact on people who have low self-esteem but in reality the “perfect body” varies.…

    • 346 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Exploratory Analysis

    • 514 Words
    • 3 Pages

    Purpose: The purpose of this article is to find a relationship between the images portrayed in fashion magazines, and how those images affect women’s personal satisfaction about their bodies.…

    • 514 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    The highly idealized concept of beauty marketed by fashion magazines contributes to the anxiety over body image that leads many women to eating disorders.…

    • 424 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Fashion Photography – the golden word that will take any fashionista on cloud nine! So if you are one of those who are looking to career in modeling, fashion photography is the gateway to all the glamour and razzmatazz, success and fame that you are dreaming of, and when it comes to fashion photography in Singapore, what better name can you consider than Light 4 Flash? With a sizeable amount of experience, latest technology and tools and a pool of highly experienced photographers who are among the best in the world, the company is a numero uno name in the world of glamour, modeling and fashion.…

    • 558 Words
    • 3 Pages
    Satisfactory Essays
  • Better Essays

    Rhetorical Analysis

    • 1668 Words
    • 7 Pages

    In her article “Beauty is in the Eye of the Beholder; Body Image; Skinny on a Weighty Issue”, Meredith Baker points out that almost ten million Americans, mostly teenage and college-aged girls, are currently dealing with anorexia or bulimia. She blames the fashion and entertainment industries for contributing to the problem by showcasing celebrities and models that are unusually skinny. Baker then goes on to share her own experience with an eating disorder and how she overcame it. She believes the United States should follow France’s example and ban stick-thin models from all advertisements. She cites the fact that cultures that value full-figured women have fewer eating disorders and hopes that media outlets in the United States will also begin to provide more realistic role models in advertising. In Walter Vandereyckens article, “Media Influences and Body Dissatisfaction in Young Women”, he states that, “the influence of society and culture is putting young female adolescents at risk for developing an eating disorder”(Vandereycken 5). He discusses the cause-effect relationship between the idolization of celebrities with slim figures and low self-esteem and poor body images in teens. He emphasizes that with such unhealthy behavior, it is inevitable that adolescents would take necessary steps to achieve slim figures. Vandereycken argues that the mass media affects young adults differently based on sociocultural backgrounds and predisposed…

    • 1668 Words
    • 7 Pages
    Better Essays
  • Good Essays

    The target market that Marsh advertising decided to focus on are females between the ages of 16-35. The primary demographic that Kylie Jenner Lip Kit is purchased is by young make-up lovers. Our Primary target market is Jennifer, who is a 21 year old college girl who has an obsession with make-up. Jennifer works part time at her university and listens to Pandora, and, Spotify while she gets ready for work or a college party. She tries to keep up with all the make-up trends and every Sunday night you can see Jennifer tuning into " Keeping Up with the Kardashian." She spends her spare time on social media, In fact her favorite social media app is Instagram. On Instagram, she follows one of her favorite Jenner's; which happens to be Kylie Jenner.…

    • 438 Words
    • 2 Pages
    Good Essays
  • Good Essays

    The media contributes to what teenagers believe is “thin and beautiful.” This is why controlling what is in the media is vital to teenagers. Frances O’Connor, the author of Obesity and the Media, explains advertisers bombard viewers with approximately five hundred advertisements everyday, and at least ten percent of these advertisements are directly about beauty. This information shows that there are an overwhelming number of messages from the media about beauty. In addition, O’Connor later goes on to write that, advertisers expose viewers to the idea that being skinny and losing weight will make them happier. However, in the article, “Eating Disorders and the Media,” The Camp Recovery Center Health Group proves that long-term “regimented diet plans do not work”, the more people purchase diet products, the more the diet industry will keep pushing their false advertisements and slogans. According to the National Association of Anorexia Nervosa and Associated Disorders, “Nearly 70 percent of girls in grades five through 12 said magazine images influence their ideals of a perfect body.” This shows that the media, which can lead to many eating disorders, influences more…

    • 1306 Words
    • 6 Pages
    Good Essays
  • Good Essays

    Girls who were already dissatisfied with their bodies showed more dieting, anxiety, and bulimic symptoms after prolonged exposure to fashion and advertising images in a teen girl magazine. (1)…

    • 729 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Boxer briefs or panties? - On this question the minds are heated. While some are swarming by the convenience of the boxers' hops, others rely on bedding that is narrower and tighter.…

    • 667 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Persuasive Essay

    • 504 Words
    • 3 Pages

    Review “How Should I Brainstorm?” in the media piece “The Writing Process.” The media piece “The Writing Process” explores six ways to brainstorm:…

    • 504 Words
    • 3 Pages
    Satisfactory Essays
  • Better Essays

    Eating Disorders

    • 2036 Words
    • 6 Pages

    Rodenbough, Libby. "The Fashion Industry Promotes Eating Disorders." The Culture of Beauty. Detroit: Greenhaven Press, 28 Mar. 2011. Web. 31 Mar. 2014.…

    • 2036 Words
    • 6 Pages
    Better Essays
  • Satisfactory Essays

    I know, with so many online shopping outlets it’s hard to know who to trust with quality kid’s clothing.…

    • 126 Words
    • 1 Page
    Satisfactory Essays