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Patagonia Case Questions

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Patagonia Case Questions
BUAD 497: Strategic Management
Case Discussion Questions

Patagonia
1. Describe and assess Patagonia’s strategy. How important to Patagonia’s strategy is its environmental position?
2. What is your assessment of the Product Lifecycle Initiative (Reduce, Repair, Reuse and Recycle)?
3. How fast can Patagonia grow? How fast should it grow?
4. How would Patagonia’s strategy differ if it were publicly held?
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