Overview of e-commerce
Chapter 1: Overview of Electronic Commerce
Learning objectives
Define the term E-commerce
Identify different categories of E-commerce
Explain the characteristics of e-commerce
Describe the role of intelligent agent and software agent in e-commerce environment
State the benefit of e-commerce to customers, society and business organisation
Explain the technical and non-technical limitation of e-commerce
1.0 Definition of Ecommerce
Definition of Commerce1: Commerce is the whole system of an economy that constitutes an environment for business. The system includes legal, economic, political, social, cultural and technological systems that are in operation in any country.
Electronic commerce or Ecommerce (short form EC) is the process of buying, selling, transferring, or exchanging products, services, and information electronically via Internet.
It can be defined from the following perspectives:
Business process. EC does business electronically by completing business process over electronic networks.
Service. EC is a tool that addresses the desire of governments, firms, consumers, and management to cut service costs while improving the quality of customer service and increasing the speed of service delivery.
Learning. EC is an enabler of online training and education in schools, universities, and other organizations, including business.
Collaborative. EC is the framework for inter- and intra-organizational collaboration
Community. EC provides a gathering place for community members to learn, transact, and collaborate.
2.0 Categories/Classifications of Ecommerce
(i) B2B (Business-to-Business)
Companies doing business with each other.
Examples: manufacturers selling to distributors, wholesalers selling to retailers
Pricing is based on quantity or order and is often negotiable
(ii) B2C (Business-to-Consumer)
Businesses selling to the general public /individual shoppers (consumers)
It is also called e-tailing
Examples:
Learning objectives
Define the term E-commerce
Identify different categories of E-commerce
Explain the characteristics of e-commerce
Describe the role of intelligent agent and software agent in e-commerce environment
State the benefit of e-commerce to customers, society and business organisation
Explain the technical and non-technical limitation of e-commerce
1.0 Definition of Ecommerce
Definition of Commerce1: Commerce is the whole system of an economy that constitutes an environment for business. The system includes legal, economic, political, social, cultural and technological systems that are in operation in any country.
Electronic commerce or Ecommerce (short form EC) is the process of buying, selling, transferring, or exchanging products, services, and information electronically via Internet.
It can be defined from the following perspectives:
Business process. EC does business electronically by completing business process over electronic networks.
Service. EC is a tool that addresses the desire of governments, firms, consumers, and management to cut service costs while improving the quality of customer service and increasing the speed of service delivery.
Learning. EC is an enabler of online training and education in schools, universities, and other organizations, including business.
Collaborative. EC is the framework for inter- and intra-organizational collaboration
Community. EC provides a gathering place for community members to learn, transact, and collaborate.
2.0 Categories/Classifications of Ecommerce
(i) B2B (Business-to-Business)
Companies doing business with each other.
Examples: manufacturers selling to distributors, wholesalers selling to retailers
Pricing is based on quantity or order and is often negotiable
(ii) B2C (Business-to-Consumer)
Businesses selling to the general public /individual shoppers (consumers)
It is also called e-tailing
Examples: