Organizational Management JFT2 Task 1 Utah
Organizational Management JFT2, Task 1:
Utah Symphony & Utah Opera Proposed Merger Analysis
Raygan Schieving
Western Governors University
Utah Symphony & Utah Opera Proposed Merger Analysis
In 2002, a proposal was made to merge the Utah Symphony and Utah Opera due to the failing economy, collapsing of the stock market, declining government financial support, and a waning of donations for the arts. The proposed merger would help both organizations by economizing on costs and expanding the artistic potential of both organizations. Each of the organizations need to support the decision in order for the merger to be successful.
A1. Bill Bailey and McClelland’s Need Theory
Bill Bailey, chairman of the board for the Utah Opera, can apply McClelland’s need theory to convince the other Utah Opera board members to support the Utah Opera and Utah Symphony merger. McClelland’s need theory is based on three needs: the need for achievement, the need for affiliation, and the need for power. Mr. Bailey sees a need for achievement (the ability to accomplish something difficult) both for himself and for the Utah Opera (Kreitner & Kinicki, 2013). For the Utah Opera, Bailey sees continued success and growth as its need for achievement. The merger also presents Bailey with an opportunity to personally achieve a difficult task—a merger that is quite rare in the arts world. If Bailey can effectively aide in the successful merger of the two organizations, he can help the Utah Opera achieve success and growth, essentially satisfying the organization’s need for achievement and securing support from the board for the merger, and satisfying Bailey’s personal need for achievement.
The second aspect of McClelland’s need theory, the need for affiliation, can be achieved with the merger. The need for affiliation refers to social relationships and activities, essentially belonging to and collaborating with a group. Bailey will need to highlight to the board that the merger provides
Utah Symphony & Utah Opera Proposed Merger Analysis
Raygan Schieving
Western Governors University
Utah Symphony & Utah Opera Proposed Merger Analysis
In 2002, a proposal was made to merge the Utah Symphony and Utah Opera due to the failing economy, collapsing of the stock market, declining government financial support, and a waning of donations for the arts. The proposed merger would help both organizations by economizing on costs and expanding the artistic potential of both organizations. Each of the organizations need to support the decision in order for the merger to be successful.
A1. Bill Bailey and McClelland’s Need Theory
Bill Bailey, chairman of the board for the Utah Opera, can apply McClelland’s need theory to convince the other Utah Opera board members to support the Utah Opera and Utah Symphony merger. McClelland’s need theory is based on three needs: the need for achievement, the need for affiliation, and the need for power. Mr. Bailey sees a need for achievement (the ability to accomplish something difficult) both for himself and for the Utah Opera (Kreitner & Kinicki, 2013). For the Utah Opera, Bailey sees continued success and growth as its need for achievement. The merger also presents Bailey with an opportunity to personally achieve a difficult task—a merger that is quite rare in the arts world. If Bailey can effectively aide in the successful merger of the two organizations, he can help the Utah Opera achieve success and growth, essentially satisfying the organization’s need for achievement and securing support from the board for the merger, and satisfying Bailey’s personal need for achievement.
The second aspect of McClelland’s need theory, the need for affiliation, can be achieved with the merger. The need for affiliation refers to social relationships and activities, essentially belonging to and collaborating with a group. Bailey will need to highlight to the board that the merger provides
References: Delong, T. & Ager, D. (2005). Utah Symphony and Utah Opera: A Merger Proposal. Harvard Business School, 16. Kreitner, R. & Kinicki, A. (2012). Organizational Behavior, 10th Edition. [VitalSource Bookshelf version]. Retrieved from http://online.vitalsource.com/books/1259234185/epubcfi/6/42