Organizational Chart And International Strategy Of Toyota

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Organizational chart and international strategy of Toyota
Group 8
Nguyen Thi Kieu Oanh
Kieu Ngoc Linh
1

Contents
1

History of Toyota

2

Toyota’s organizational chart

3

Toyota’s international strategy

4

Q&A

2

LOGO

History of Toyota

Founded in 1937
Headquarters: Toyota, Aichi, Japan
Products: Automobiles, luxury vehicles, commercial vehicles, engines, motorcycles
Service: Banking, Financing,
Leasing
No. of employees: 338 875
(03/31/2014)
3

LOGO

History of Toyota
1937: Toyota Motor Co, Ltd established 1938: Just in time launch
1950: Toyota Motor Sales Co, Ltd established 1957: Toyota Motor Sales Co, USA
Inc. established
1982: Merger of Sales and Motor Co.
4

LOGO

History of Toyota
1984: Production commenced at
NUMMI
1995: International Business Plan announced 1996: Global Vision 2005 announced
2001: Toyota Way announced
2002: Global Vision 2010 announced
2011: Global Vision 2020 announced
5

LOGO

History of Toyota
- Growth of Japan economy & enhancement of Toyota’s Management
- Rapid expansion of Globalization
Leaping forward as a Global Co

1980s~2020s

1960s~1980s

- Mass production and continual developments of new models
- Satisfy public needs
Entering the Automotive Business

- From textiles to Automobiles
- Establishment of Automotive business
1930s~1960s

Taking on the automotive business

6

LOGO

History of Toyota
Part 2: Entering the Automotive business (1960s
~1980s)
 Mass production and continual development of new models:  Introduction of Total Quality control
 Expansion of sales system in Japan and development of markets in other countries
 1960s: conducted knockdown exports to Mexico,
South Africa, Australia, Thailand, the Philippines, and other countries
 Export of completely-built vehicles
 Satisfying pubic needs
 Response to the oil crisis
7

LOGO

History of Toyota
Part 3: Leaping forward as a Global Corporation
(1980s~ 2020s)
 New start for Post – merger Toyota and first full scale production

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