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Orchid Partners

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Orchid Partners
ASSIGNMENT SUBMISSION FORM
Course Name:

Investing in Private Equity

Assignment Title:

Orchid Partners

Submitted by:

Section A

Group Member Name
Mitul Kodali
Mohit Singh Bora
Palaxa Parwatagoudar
Balaji Ramani
Rajarshi Mukhopadyay
Sonam Garg

PG ID
61510677
61510153
61510432
61510436
61510382
61510498

Orchid Partners: Executive Summary

Orchid Partners is a Venture Capital firm being founded by give general partners Todd Krasnow, Susan Pravda, David Friend, Bill Nelson and Jeff Flowers - who have known each other for many years in various professional and personal capacities.
All four partners are driven and committed to this venture and bring the strength of prior experience in venture capital industry, entrepreneurship, operations (hands-on running of businesses), raising capital to fund ventures, familiarity with the deal making process on either side of the table, as well experience in multiple industries. Moreover, their strengths are complementary such that they overcome individual weaknesses - eg. Friend prefers to be a visionary and rainmaker, while Krasnow has operational expertise and Susan holds the fund together. The timing and personal goals of the partners also align during the founding of
Orchid. However, neither individual has experience being a general partner in a venture capital fund, and the group needs to work together cohesively and decide the best strategy for the fund. Individual strengths and weaknesses are detailed below
Name

Todd
Krasnow

Susan
Pravda

David
Friend

Bill Nelson

Strengths
Extensive experience and understanding of retail operations and marketing in food-grocery, office supply and dry cleaning industry
Proven leadership and entrepreneurship skills
Ability to lead operations from conceptual to executional stage and drive growth across geographies with hands-on, analytical and unemotional approach Experienced in raising money for entrepreneurship ventures
Networking skills along with ability to create and sustain

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