Online Food Ordering
Online food ordering app
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Online food ordering application
Literature Review
Online food ordering is one of the various services in e-commerce where a shop offers it customer access to interactive menus of the meals they are offering so that the customers can place orders (Loshin &Murphy, 1997). This is done through a website that is available to the customer over the internet on their personal computers or mobile phones. Just like ordering other consumer goods online, online food ordering usually involves creating user accounts for the customers so that they can easily place orders every time they visit the website. The customer selects from a list of available foods and pays to place an order for the chosen food. Payment can be done by credit/debit card, or in some cases through online checkout systems like PayPal (Sheehan, 2010). Some food stores may allow the customers to pay on delivery or during pick-up. The customer chooses to have the food they chose either delivered at their homes or places of work, or the alternative of picking it up themselves from the food store.
The world today is living in the Digital Age, a time when new technologies characterize what is definitely one of the biggest revolutions of all times. It is in this age that the use of the computer has continuously eased the day-today activities of the human being. With the advent of the internet, communication and trading have become fast, cheap, easy and efficient (Sheehan, 2010). The World Wide Web has transformed the massive earth into a global village. Today, one van easily purchase items in far countries at the comfort of their office or living room, thousands of miles away, just with the click of a mouse. This process of trading over the internet is generally referred to as electronic commerce or e-commerce in short (Loshin &Murphy, 1997). E-commerce takes many forms, with online shopping being one of the most popular forms (Loshin
Name
College
Course
Tutor
Date
Online food ordering application
Literature Review
Online food ordering is one of the various services in e-commerce where a shop offers it customer access to interactive menus of the meals they are offering so that the customers can place orders (Loshin &Murphy, 1997). This is done through a website that is available to the customer over the internet on their personal computers or mobile phones. Just like ordering other consumer goods online, online food ordering usually involves creating user accounts for the customers so that they can easily place orders every time they visit the website. The customer selects from a list of available foods and pays to place an order for the chosen food. Payment can be done by credit/debit card, or in some cases through online checkout systems like PayPal (Sheehan, 2010). Some food stores may allow the customers to pay on delivery or during pick-up. The customer chooses to have the food they chose either delivered at their homes or places of work, or the alternative of picking it up themselves from the food store.
The world today is living in the Digital Age, a time when new technologies characterize what is definitely one of the biggest revolutions of all times. It is in this age that the use of the computer has continuously eased the day-today activities of the human being. With the advent of the internet, communication and trading have become fast, cheap, easy and efficient (Sheehan, 2010). The World Wide Web has transformed the massive earth into a global village. Today, one van easily purchase items in far countries at the comfort of their office or living room, thousands of miles away, just with the click of a mouse. This process of trading over the internet is generally referred to as electronic commerce or e-commerce in short (Loshin &Murphy, 1997). E-commerce takes many forms, with online shopping being one of the most popular forms (Loshin
References: Fernie, J. (2005). Online shopping. Bradford, England: Emerald Group Pub. Loshin, P., & Murphy, P. (1997). Electronic commerce: Online ordering and digital money. Rockland, Mass: Charles River Media. Oakeshott, P. (1988). User guide to online ordering. London: British Library. Sheehan, B. (2010). Online marketing. Lausanne: AVA Academia. Dushinski, K. (2012). The mobile marketing handbook: A step-by-step guide to creating dynamic mobile marketing campaigns. Medford, N.J: Information Today, Inc. Hopkins, J., & Turner, J. (2012). Go mobile: Location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business. Hoboken, N.J: Wiley.