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One: Merck's One Less Campaign

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One: Merck's One Less Campaign
Girl, You Could Be That One: Merck’s One Less Campaign
Throughout the years prior to 2006, the amount of people being infected with human papillomavirus, or more commonly known as HPV, has been increasing. Even though HPV has been the subject of talk shows and school health lectures, at least 20 million Americans a year get infected with this virus. According to the Center for Disease Control, out of the 20 million Americans suffering from HPV each year, at least 33,300 cancer cases first root from HPV ("HPV-Associated Cancers Statistics,” par.1). These alarming statistics prompted Merck to release the first vaccine that could protect against the transmission of HPV in June 2006, called Gardasil. The release and availability of this vaccine
…show more content…
Centers for Disease Control and Prevention, 12 Aug. 2013. Web. 16 Jan. 2014.
Chen, Christine. “How did you learn about the vaccine Gardasil?.” Survey. 16 Jan. 2014.
"Gardasil (Human Papillomavirus Vaccine) Questions and Answers." FDA U.S. Food and Drug Administration. FDA, 12 Aug. 2013. Web. 17 Jan. 2014.
Grantham, Susan, Ahern, Lee, and Connolly-Ahern, Collen. “Merck’s One Less Campaign: Using Risk Message Frames to Promote the Use of Garasil in HPV Prevention.” Communication Research Reports 28.4 (2011): 318-326. Print.
"HPV and Cancer." National Cancer Institute. National Cancer Institute, n.d. Web. 15 Jan. 2014.
"HPV-Associated Cancers Statistics." Centers for Disease Control and Prevention. Centers for Disease Control and Prevention, 18 July 2013. Web. 15 Jan. 2014.
"HPV Symptoms & Tests in Women & Men." WebMD. WebMD, n.d. Web. 17 Jan. 2014.
"Merck Launches National Advertising Campaign For GARDASIL®, Merck 's New Cervical Cancer Vaccine." Medical News Today. MediLexicon International, 23 Nov. 2006. Web. 17 Jan. 2014.
"Press Release." Centers for Disease Control and Prevention. Centers for Disease Control and Prevention, 19 June 2013. Web. 15 Jan.

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