One Fat Target Summary

In “One fat target: how much longer can TV gorge itself on children’s advertising” the author explains and gives thorough detail of how advertising is hurting people including a large percentage being children. Billions of dollars were spent on food ads that were high in calorie and fats in just one year. These advertisers claim that they have been promoting healthier products but nothing has proven that so far. Advertisers use cartoon characters to promote those high calorie foods and get children more tuned into the ad. In this article I learned techniques that advertisers use to fool children into wanting a certain product. I can now also see a better picture of the parents side and how limited their control is. After reading this article