CAVITE STATE UNIVERSITY
Don Severino De Las Alas Campus
College of Economics, Management and Development Studies
Department of Management
Luzon Development Bank
In partial fulfillment of the requirements for the degree of
Bachelor of Science in Business Management
(Major in Marketing Management)
Aldrin P. Rodriguez
September 1, 2014
Table of Contents
Chapter 1: Company Profile 1
Company Background 1
Mission/Vision and Values 4
Company Specific Activity 5
Chapter 2: Summary of OJT Activities 8
What Influences Consumer Behavior? 8
Chapter 2: Recommendation 15
What is Organizational Buying? 15
Chapter 4: Appendices 20
Time Card 21
Evaluation Form 24
Chapter 5: Certificate of Completion 20
LDB – Luzon Development Bank
Paciano Rizal, Calamba City, Laguna
Trunkline.: (049) 531-3700 (02) 779-6080
A group of people desirous to promote countryside banking in Laguna organized the Laguna Development Bank (LDB) on May 8, 1961. Mr. Rene H. Limcaoco led this group. LDB began operation with nine employees and a paid-up capital of P 1 million.
In 1975, the name Luzon Development Bank was adopted when decided to expand operation beyond the Province of Laguna. The old name was too limited for the vision of Board who foresaw the broadness of the Bank’s service capability beyond the boundaries of the Laguna Province to a wider area of Luzon. LDB celebrated Golden Year of prudent banking in 2011. .
Luzon Development Bank aims to be a leader in regional development banking by concentrating, and intensive training of its human resource.
We are committed on our role in nation building and its progress based on the free individual citizen working in a free economy. We will help bring the community together and to develop the individuals with the community.
We aimed to provide our valued customers with quality banking