Oc Assignment
Acknowledgement
We are deeply grateful to our lecturer – Mr. Hoang Anh Duy who has given us valuable lessons to complete our work. In term of limitation in time and knowledge, it is possible that there will be irresistible shortcomings in our paper. Consequently, we are looking forward to any feedbacks to develop our topics in greater and deeper operations management knowledge in the future.
Table of content I. Introduction 3 II. Literature review 5 1. Definition of organizational culture 5 2. Organizational culture model 6 3. Types of organizational culture 8 4. Denison 's’ Model of Organizational Culture 12 III. Findings 14 1. Overview of Trung Nguyen Coffee Company 14 2. Artifacts ( Visible elements) 19 3. Invisible elements 22 IV. Assessing the culture by Denison model 24 1. Methodology 24 2. Analysis of the results 28 3. Strengths and weaknesses of the OC 37 V. Conclusion and Recommendation 40 References 43
I. Introduction
Organizational culture is considered a perception which only exists in an organization, not an individual. Therefore, the individual has cultural background, lifestyle, different perceptions, different working positions in an organization tend to show that organizational culture in the same way or have a common denominator. Organizational culture related to perception and behavior of the members for inside and outside the organization. At the same time, organizational culture is the most specific and vivid presence of organizations that people can easily recognize. It can be caused by many factors. So, just one element of a change, in theory, the image of the organization will be different. As a result, theoretically, it will not have an organizational culture the same as other organizations.
It is difficult to assess and understand the culture of a company. When people are at work every day, many of the manifestations of culture becomes almost invisible. Assessing
We are deeply grateful to our lecturer – Mr. Hoang Anh Duy who has given us valuable lessons to complete our work. In term of limitation in time and knowledge, it is possible that there will be irresistible shortcomings in our paper. Consequently, we are looking forward to any feedbacks to develop our topics in greater and deeper operations management knowledge in the future.
Table of content I. Introduction 3 II. Literature review 5 1. Definition of organizational culture 5 2. Organizational culture model 6 3. Types of organizational culture 8 4. Denison 's’ Model of Organizational Culture 12 III. Findings 14 1. Overview of Trung Nguyen Coffee Company 14 2. Artifacts ( Visible elements) 19 3. Invisible elements 22 IV. Assessing the culture by Denison model 24 1. Methodology 24 2. Analysis of the results 28 3. Strengths and weaknesses of the OC 37 V. Conclusion and Recommendation 40 References 43
I. Introduction
Organizational culture is considered a perception which only exists in an organization, not an individual. Therefore, the individual has cultural background, lifestyle, different perceptions, different working positions in an organization tend to show that organizational culture in the same way or have a common denominator. Organizational culture related to perception and behavior of the members for inside and outside the organization. At the same time, organizational culture is the most specific and vivid presence of organizations that people can easily recognize. It can be caused by many factors. So, just one element of a change, in theory, the image of the organization will be different. As a result, theoretically, it will not have an organizational culture the same as other organizations.
It is difficult to assess and understand the culture of a company. When people are at work every day, many of the manifestations of culture becomes almost invisible. Assessing
References: 3. E-book: Stephen Robbins, Bergman, Ian Stagg and Coulter (2003), “Management” (3rd Edition) - Prentice Hall. 4. Trung Nguyen report – Trung Nguyen Coffee Company Access: 4th December, 2012 5 6. Nguyen Truong, “Trung Nguyen cafe khoi nguon sang tao” VNBrand (http://www.vnbrand.net/Thuong-hieu-hang-dau/trung-nguyen-ca-phe-khoi-nguon-sang-tao.html) Access: 4th December, 2012 7 8. http://changingminds.org/explanations/culture/trompenaars_four_cultures.htm Access: 4th December, 2012 9 10. Access: 4th December, 2012 11 12. http://www.trungnguyen.com.vn/1553/dieu-dac-biet-nhat-den-tu-trung-nguyen Access: 4th December, 2012 13 14. http://www.trungnguyen.com.vn/1672/hoi-thao-ben-vung-ca-phe-buon-ma-thuot Access: 4th December, 2012 Self – assessment