Non Verbal Communication in Shopping Malls

Topics: Nonverbal communication, Communication, Sign language Pages: 3 (875 words) Published: August 22, 2013
Introduction:-
Nonverbal communication is the process of communication through sending and receiving wordless (mostly visual) cues between people. Messages can be communicated through gestures and touch, body language or posture, physical distance, facial expression and eye contact, which are all types of nonverbal communication. Speech contains nonverbal elements known as paralanguage, including voice quality, rate, pitch, volume, and speaking style, as well as prosodic features such as rhythm, intonation, and stress. Likewise, written texts have nonverbal elements such as handwriting style, spatial arrangement of words, or the physical layout of a page. However, much of the study of nonverbal communication has focused on face-to-face interaction, where it can be classified into three principal areas: environmental conditions where communication takes place, physical characteristics of the communicators, and behaviours of communicators during interaction. Importance:-

Nonverbal communication is the process of communication through sending and receiving wordless (mostly visual) cues between people. It is one of the most important methods of communication in shopping malls as it needs to be communicated to a large number of people. When the other person or group is absorbing the message they are focused on the entire environment around them, meaning the other person uses all five senses in the interaction: 83% sight, 11% hearing, 3% smell, 2% touch and 1% taste. Nonverbal communication strengthens a first impression in common situations like attracting a partner or in a business interview: impressions are on average formed within the first four seconds of contact. First encounters or interactions with another person strongly affect a person's perception. The advantages of non-verbal communication are:

1) You can communicate with someone who is hard of hearing of deaf. 2) You can communicate at place where you are supposed to maintain silence. 3) You can...
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