Our mission has always been the same, since William Booth founded it in 1865. Since I've worked with The Salvation Army one of the biggest growths I've seen is building our digital footprint. When I started, July 5, 2006, The Salvation Army of Florida didn't even have a website. We've worked to improve our digital footprint. We've also increased our partnership visibility - partnering with NBC Universal for Giving Tuesday and increased our fundraising presence with the Dallas Cowboys during our National Red Kettle Kickoff celebration, Thanksgiving Day. In terms of making younger people aware of what we do, we host "Rock the Red Kettle" and partner with the entertainment show "Extra" to host an evening concern at Universal Studios in LA and at the Grove shopping center (I think that is the name of …show more content…
Question: What are your goals for the next three to five years? What priorities will help you achieve them? What barriers are in your way?
Answer: My goals include empowering our field team to be confident in their media relations skills. As communications professionals, our job is all about building and maintaining relationships. Question: Where is your leadership team strong, and where does it need development? Answer: I think there's always a need for growth and developing talent. Questions: What is the hardest decision the organization has had to make recently, and how did you evaluate the tradeoffs involved?
Answer: Either to send more people to Flint for their lead-water crisis or to send more to the south for their flooding crisis. Enough people volunteered for both the water crisis and flooding crisis to be handled. Question: What do you, personally, spend most of your time on?
.Answer: I work with a team of fundraising and public relations professionals across the state to help plan successful events Question: How can a person get involve with your