Preview

Nexus 6 Case Study

Powerful Essays
Open Document
Open Document
2416 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Nexus 6 Case Study
The Economic Environment and Anatomy of Business
Law of Supply and Demand
Headline: Nexus 6 sold out: Google Play Store will have more in stock every Wednesday
URL: http://www.techtimes.com/articles/19568/20141105/nexus-6-in-stock-every-wednesday-and-within-minutes-google-phablet-completely-sold-out-again.htm
The first economic phenomenon that we are going to look into/at is the Law of supply and demand. In its raw form it states that if the demand for certain product is higher than its availability (supply) then the price for that product goes up and if the vice versa is true then the price goes down.
A recent example of this is the lightning fast selling of Google’s latest flagship smartphone - Nexus 6. Upon its release in the Google Play Online store the first shipment was sold out within minutes. After that, when the second shipment arrived, the same situation repeated. This is a clear indicator that at this moment the demand is way higher than the supply for the Nexus 6. (звучи неестествено да говорим в минало време почти в целият абзац и да кажем нещо, което е важало и за минатото, в сегашно време)
The reasons for such high demand may be attributed to several factors. Firstly, Google’s Nexus 6 came with the new Android operating system version 5.0 (Code name Lollipop), being the only phone on the market that runs it. Secondly, the price of Nexus 6 is relatively lower than its competitor‘s – it is cheaper than Apple’s IPhone 6, 6Plus and Sony’s Xperia Z3, it is at the same price as Samsung’s Galaxy S5 (Luke Johnson, 7 November, 2014) and this gives an extra layer of appeal for buyers. This combined with the high quality of Google’s new phone make the reason behind the extremely high demand more than clear.
- Виждам, че в този абзац сегашното време

You May Also Find These Documents Helpful

  • Powerful Essays

    Apple has done an excellent job keeping the suspense levels high for consumers by releasing one Apple product yearly. Anticipation grows each year several months before the actual release date and consumers pre-order and wait in line for days to be the first to get the latest and greatest Apple gadget before everyone else. The iPhone 5 was easily the highest anticipated and sought after Apple gadget to come on the market. Five million units were sold in its very first weekend on the market. So many were sold that the supply could not meet the demand and people were placed on a waiting list before it was actually released.…

    • 2203 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    Engl101

    • 648 Words
    • 3 Pages

    The IPhone 5 is a waste of money but it is so popular, so why does everyone want to have it. I believe that this phone is not as good as everyone has been hyping it up to be. The IPhone 5 sold over 5 million phones three days after its release. In addition, the (IPhone 5 is available right now in the U.S. and 30 other countries and more than 100 countries by the end of the year) Apple reported. The IPhone 5 comes in 3 different models 16GB, 32GB, 64GB and also is available in white, black, or silver. Apple stock reached its sixth highest record in the last seven days from the release date. If you can’t afford the new IPhone or don’t want it right now the IPhone 4 is available for free with 2 year contracts at multiple providers. I am one of those people that don’t need to have the newest hottest items. Plus I don’t like an apple product the only thing that I own from apple is an IPod and that’s it. I owned an IPhone and I wasn’t that impressed there were something’s I liked but not many for me to spend that much money on it.…

    • 648 Words
    • 3 Pages
    Good Essays
  • Good Essays

    The economy is divided into two categories microeconomics and macroeconomics. Microeconomics refers to the study of individual’s behavior within the economy. It concentrates on factors that influence the individual’s economic choices based on economic forces. The study of individual’s behavior when it comes to supply and demand is an important element to microeconomics. The law of demand says that the quantity demanded increases as the price falls or decreases as the price rises. An individual can have many wants, but it is restricted by their ability to pay for the goods. The law of supply says that as the quantity of supply rises as the price rises and falls as the price falls. Macroeconomics studies the economy as a whole. It mainly deals with issues with inflation, unemployment, business cycles and growth.…

    • 824 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Consumer Surplus

    • 310 Words
    • 2 Pages

    2. Please share 2 or 3 experiences in your life when you either benefited from the oversupply (think sales and discounts) of a product or when you had to pay more for a product because it was in high demand. Please make your comments about ½ pages long.…

    • 310 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    The law of supply states that when the price rises on a good, the supply rises. If the pricing of a good rises, suppliers supply more in hopes to make a profit.…

    • 126 Words
    • 1 Page
    Satisfactory Essays
  • Satisfactory Essays

    Case Study

    • 305 Words
    • 2 Pages

    * Inventory levels are high cuz customers are not happy when they know they need to wait for 2 weeks in order to get their products…

    • 305 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Stuy Guide Exam

    • 560 Words
    • 3 Pages

    Economics is the study of emergent phenomena when prices, monetary or non-monetary are involved – we call these phenomena:…

    • 560 Words
    • 3 Pages
    Powerful Essays
  • Good Essays

    * Economics is the study of the production and consumption of goods and the transfer of wealth to produce and obtain those goods. Economics explains how people interact within markets to get what they want or accomplish certain goals. Since economics is a driving force of human interaction, studying it often reveals why people and governments behave in particular ways. There are two main types of economics: macroeconomics and microeconomics. Microeconomics focuses on the actions of individuals and industries, like the dynamics between buyers and sellers, borrowers and lenders. Macroeconomics, on the other hand, takes a much broader view by analyzing the economic activity of an entire country or the international marketplace (Para. 2 & 3).…

    • 909 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Eco 561

    • 722 Words
    • 3 Pages

    This paper will attempt to describe the most common principles of economics. These principles include the law of supply and demand, market equilibrium, surplus and shortage, and Efficient Markets theory. Further, these concepts will attempt to show correlation between supply and demand along with the business or investment decisions derived from these doctrines.…

    • 722 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Week 4 team paper

    • 777 Words
    • 1 Page

    The Appropriate pricing strategy for your product or service and the price you will set at launch- Brenda Setting the Right Price Pricing is a key component of your corporate brand - and is the only tool in your arsenal that directly impacts your bottom line Your retail pricing strategy can make or break you with the high level of price sensitivity, competition and price transparency in todays market place. Setting the right price not only drives store traffic, sales and volume while improving margins, it reinforces your brand. Setting the wrong price puts your brand at risk (REVIONICS, 2014). There are many strategies that can be used when trying to decide what will be the correct price to set for your new product or service, and while trying to decide this you must keep in mind your target audience. Pricing can be tricky as well as difficult because you do not want to set your price to high where you will not gain a profit but then you do not want to set it to low because consumers at times judge a product or service based on its pricing. We are launching the new iPhone 6 which could be one of the most pivotal devices in the Cupertino brands history. It is a revision of the iPhone, is expected to be launched Fall of 2014, and may be priced at approximately 800-900. According to a survey of 4109 US consumers the iPhone 6 is the HYPERLINK http//changewaveresearch.com/reports/2014/smart-phone-20140403 most anticipated Apple smartphone ever, with interest HYPERLINK http//gadgets.ndtv.com/mobiles/news/iphone-6-interest-at-record-levels-thanks-to-large-screen-rumours-survey-507130 easily outstripping that of the HYPERLINK http//www.techradar.com/us/news/phone-and-communications/mobile-phones/iphone-6-release-date-news-and-rumours-1099865 iPhone 5S and iPhone 5 (Beavis McCann, 2014). The pricing strategy we will use is Prestige Pricing which is setting a rather high price to suggest high quality or high status. Some customers want the best, so they will buy at a…

    • 777 Words
    • 1 Page
    Satisfactory Essays
  • Good Essays

    Economics started with the ideas of Adam Smith. He is credited as the first true economist. He had never taught nor took a class in economics. In his book The Wealth of Nations Smith alludes to the idea that self interest motives allows a nation to prosper entirely. People do something in order to gain something. Without any gain, people would be hesitant to start business or political ventures. These acts of selfishness make for a successful nation. From this ideas Smith created the theory of the “invisible hand”. This particular theory is related with the concept of supply and demand. The more goods there are to sell, the less people want; the goods are sold at a lower the price. If there are less goods people want it more, which leads to a significant increase in the price. This result in the market regulating itself; the ‘invisible hand” keeps the market afloat. Smith also emphasized on competition within the market. Without competition there would not be an “invisible hand” because a company turns into a monopoly. The monopoly controls the prices and leaves consumers without choice.…

    • 1272 Words
    • 6 Pages
    Good Essays
  • Satisfactory Essays

    Economics and Real Value

    • 975 Words
    • 4 Pages

    I. Economic theories are developed to explain observed phenomena by deducing from a set of basic rules and…

    • 975 Words
    • 4 Pages
    Satisfactory Essays
  • Good Essays

    Draw the demand curve for the A-Phone. Explain how the graph, price, and quantity demanded will change if the following occurs:…

    • 604 Words
    • 3 Pages
    Good Essays
  • Good Essays

    5. Explain the terms supply, demand, equilibrium price, and competition. How do these forces interact in the American economy?Supply is the number of products that businesses are willing to sell at different prices at a specific time. Demand is the number of goods and services that consumers are willing to buy at different prices at a specific time. Equilibrium price is the price at which the number of products businesses are willing to supply equals the number of products consumers are willing to buy at a specific price.…

    • 625 Words
    • 3 Pages
    Good Essays
  • Good Essays

    2) Macroeconomics studies economic behavior among consumers, businesses, and industries that collectively determine the quantity of goods and services demanded and supplied at different prices.…

    • 16575 Words
    • 61 Pages
    Good Essays